SAP Data & AI Alliance ARD — Go-to-Market Lead

EY; Raleigh (NC); Hybrid; USD 166,000 - 373,000; Full time

Job summary

EY is seeking an SAP Alliance Relationship Associate Director (ARD) to drive Data & AI GTM campaigns with SAP. You will coordinate with EY’s Alliances leadership, regional teams and SAP stakeholders to execute multi-region campaigns and drive pipeline.

The role sits in the Alliance & Ecosystem Relationship team in the US, with hybrid work and travel. Strong experience in alliance management and go-to-market strategy is required.

Qualifications

• Ability to juggle many activities and provide enablement services in alliance partner management, business development, marketing, contract management, governance, and operations.
• Understanding of SAP solutions and business benefits of SAP Data & AI.
• Experience in business development and/or alliance management for technology or professional services.
• Strong networking and influence management skills with results.
• Highly credible communicator with project management skills and track record delivering alliance sales and revenues.

Responsibilities

• Design SAP Data & AI GTM campaign strategy and campaign program elements.
• Collaborate with EY Data & AI leadership and Alliance on campaign components (relationship map, cadence, governance, contracts, resale).
• Identify target accounts with Global/Region leaders and Alliance Directors.
• Develop messaging and value proposition for the campaign and secure alignment from the Alliance.
• Work with Brand, Marketing to develop collateral and enablement materials and coordinate events.
• Coordinate with internal tech teams and the Alliance Practice to track demos and tech assets.
• Activate each region with awareness sessions and engage SAP regional Go to Market Leaders.
• Incubate target accounts and land the sales motion with Alliance Client Executives.
• Provide early-stage pre-sales support and drive cadence with EY and SAP executives.
• Oversee campaign governance and pipeline discipline and reporting.

Skills

Alliance management

Business development

Marketing

Contract management

Financial management

Governance

Relationship building

Project management

Organizational skills

Communication

Tools

SAP

Job description

EY is seeking an SAP Alliance Relationship Associate Director (ARD) to drive Data & AI GTM campaigns with SAP. You will coordinate with EY’s Alliances leadership, regional teams and SAP stakeholders to execute multi-region campaigns and drive pipeline.

The role sits in the Alliance & Ecosystem Relationship team in the US, with hybrid work and travel. Strong experience in alliance management and go-to-market strategy is required.