Sales Development Representative

Persona; United States; On-site; USD 45,000 - 70,000; Full time

Benefits offered by this job

Professional Development

Catered meals

Wellness benefit

401(k)

Unlimited time off

Parental benefits

Mental health

Health and wellness

Bevsday (free drink on Wednesday)

Family planning

Job summary

Persona is seeking a Sales Development Representative in the United States to drive pipeline growth through outbound prospecting and strategic engagement. You will partner with Account Executives to convert qualified leads and contribute to Persona’s evolving sales playbook.

The ideal candidate brings 1–3 years of sales or technology experience, strong communication skills, and a collaborative mindset to thrive in a fast-paced environment with cross-functional teams.

Qualifications

• Superior verbal and written communication skills.
• Comfort working in ambiguity and adaptable.
• Openness to internalize feedback, build on prior experience, and demonstrate improvement.
• Drive and grit — compete and win, while being a collaborative team player.
• 1-3 years of work experience in sales and/or technology is a plus.

Responsibilities

• Identify high-potential businesses and conduct outbound prospecting to generate leads.
• Qualify prospects by understanding needs and fit with Persona’s products.
• Engage with prospects, deliver excellent service, and build relationships to create interest.
• Collaborate with Account Executives to schedule meetings and hand off qualified leads.
• Research industry trends and competitive landscape to position Persona effectively.
• Maintain accurate records of prospect interactions in Salesforce.
• Pursue ongoing training to improve product knowledge and sales skills.

Skills

Verbal communication

Written communication

Ambiguity tolerance

Feedback mindset

Drive and grit

Sales experience

Job description

• This is not your typical Sales Development Representative role: we are looking for someone who is excited to both prospect and help build our overarching sales demand strategy
• As an SDR here at Persona, you’ll drive our sales growth engine by creating our pipeline generation mechanisms through developing and executing outbound strategies while partnering with Account Executives
• The ideal candidate wants to actively participate in the development of the sales process and the articulation of Persona’s value proposition
• Identify high-potential businesses, verticals, and markets, and conduct outbound prospecting activities to generate leads for Persona
• Qualify prospects by understanding their needs, challenges, and fit with Persona’s products
• Engage with prospects through effective communication, delivering exceptional service, and build relationships to create interest and generate sales opportunities
• Collaborate with Account Executives to schedule meetings and hand off qualified leads for further sales engagement
• Research and stay up-to-date with industry trends, market conditions, and competitive landscape to effectively position our offerings
• Maintain accurate and detailed records of prospect interactions and update Salesforce
• Continuously improve product knowledge and sales skills through ongoing training and professional development

Benefits

• Professional Development
• Catered meals
• Wellness benefit
• 401(k)
• Unlimited time off
• Parental benefits
• Mental health
• Health and wellness
• Bevsday (free drink on Wednesday)
• Family planning

Superior verbal and written communication skillsComfort working in ambiguity and adaptableOpenness to internalize feedback, build on prior experience, and demonstrate improvementDrive and grit — a strong desire to compete and win, while being a highly collaborative team player1-3 years of work experience (sales and/or technology experience is a +), with a track record of top performance