SaaS Marketing Director - Growth & Brand

ConveyIQ, Inc; New York (NY); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Equity participation

100% health, vision & dental insurance

401(k) plan

Dog-friendly office

Job summary

ConveyIQ, based in New York City, seeks a Director of Marketing to drive scalable corporate marketing initiatives and strengthen the brand across the recruitment landscape. You will craft and execute marketing plans, develop sales enablement materials, and collaborate with product and sales teams to launch initiatives that accelerate growth.

The role requires a strong track record in SaaS marketing, cross-functional leadership, and hands-on execution with a data-driven approach.

Qualifications

• At least 5 years of corporate marketing experience preferably within a SaaS startup.
• Proven, successful corporate marketing plan creation, execution, measurement, analysis, and reporting
• Experience managing marketing budgets and external stakeholders such as contractors and agencies
• A very creative, customer-centric mindset and approach
• Highly collaborative, self-starter, check the ego at the door, always interested in learning and innovating, unafraid to take action, comfortable with chaos

Responsibilities

• Develop, plan and implement a scalable corporate marketing plan that elevates awareness and drives consideration for ConveyIQ across the recruitment landscape
• Create and maintain a strong library of sales enablement and product materials that effectively support the sales process and align with ConveyIQ’s value proposition
• Work closely with the product team to plan for feature and product releases; develop or update supporting sales materials and create & execute promotion plan as appropriate
• Develop a strong cadence of press coverage & analyst relations, executive speaking opportunities, and submissions to relevant awards to drive brand awareness
• Define key performance indicators and dashboards to measure, optimize, and focus corporate marketing activities
• Create and maintain annual event & trade show calendar, identify opportunities for attendance and sponsorships
• Plan and execute custom events and experiences for prospects and customers in key local markets or alongside industry events
• Identify and manage partner relationships and ensure any programs are executed effectively
• Create and execute Account Based Marketing programs
• Act as the company brand steward through internal education, ensuring consistency in visual and verbal identity, messaging clarity, supporting the ongoing development of the voice of the customer and educating internal stakeholders on changes in the brand strategy
• Effectively communicate corporate marketing plans and metrics regularly to internal stakeholders

Skills

Corporate marketing

SaaS

Marketing strategy

Budget management

Cross-functional collaboration

Analytics & reporting

Job description

ConveyIQ, based in New York City, seeks a Director of Marketing to drive scalable corporate marketing initiatives and strengthen the brand across the recruitment landscape. You will craft and execute marketing plans, develop sales enablement materials, and collaborate with product and sales teams to launch initiatives that accelerate growth.

The role requires a strong track record in SaaS marketing, cross-functional leadership, and hands-on execution with a data-driven approach.