Retail Key Accounts Lead – Growth & Strategy

TikTok; Austin (TX); On-site; USD 150,000 - 210,000; Full time

Job summary

TikTok is hiring a Sales Vertical Manager for Key Accounts Specialty Retail in Austin. You will lead a team focused on driving revenue, shaping client narratives, and leveraging product knowledge to unlock opportunities.

The role requires strong leadership, strategic thinking, and collaboration with cross-functional partners. You will mentor staff, stay ahead of retail vertical trends, and maintain relationships with top advertisers and agencies, delivering customer-centric growth in a

Qualifications

• 7+ years of direct experience in digital advertising or ad sales
• Experience leading teams of individual contributors
• Experience working with advertisers across funnel and objectives
• Ability to analyze data and derive campaign insights
• Experience with ad verification partners (IAS, DV, MOAT)

Responsibilities

• Deliver on revenue targets and steer the team to growth
• Prioritize sales narratives addressing client needs
• Deep understanding of product to drive revenue enhancements
• Consultative approach with a Customer First mindset
• Provide thought-leadership and mentorship on account planning
• Develop knowledge of key vertical market trends and opportunities
• Develop and manage a team of contributors

Skills

7+ years digital advertising

Team leadership

Data-driven

Problem solving

Translate tech to non-tech

Ad sales strategy

Tools

IAS

DV

MOAT

Job description

TikTok is hiring a Sales Vertical Manager for Key Accounts Specialty Retail in Austin. You will lead a team focused on driving revenue, shaping client narratives, and leveraging product knowledge to unlock opportunities.

The role requires strong leadership, strategic thinking, and collaboration with cross-functional partners. You will mentor staff, stay ahead of retail vertical trends, and maintain relationships with top advertisers and agencies, delivering customer-centric growth in a