Remote Strategic Account Marketing Lead

Pearson; Juneau (AK); Remote; USD 80,000 - 95,000; Full time

Job summary

Pearson Enterprise Learning & Skills is seeking an Advanced Specialist in Marketing Strategy to turn strategic-account priorities into integrated marketing programmes that strengthen relationships and drive measurable commercial outcomes. This remote role focuses on account-based marketing, executive engagement, and co-marketing with partners.

You’ll work with Client Partners, Strategic Account Teams, Customer Success, Product Marketing, and senior leaders to shape campaigns, events and thought

Qualifications

• Experience in B2B marketing and enterprise accounts.
• Ability to translate business objectives into integrated marketing plans.
• Proven track record designing and executing multi-channel ABM programmes.

Responsibilities

• Develop annual and quarterly marketing strategies for strategic accounts and partners.
• Align plans with growth, retention and executive-engagement objectives.
• Design ABM programmes for priority accounts and sectors.
• Build executive-engagement plans including briefings, roundtables and hosted events.
• Collaborate with Customer Success and Client Partners on value realisation and growth opportunities.
• Create joint campaigns and content with strategic partners.
• Use insights and data to guide investment and optimisation.
• Provide executive-level reporting on marketing influence.

Skills

ABM

Executive engagement

Partner marketing

Strategic marketing

Education

Bachelor’s degree in marketing/communications/business

Job description

Pearson Enterprise Learning & Skills is seeking an Advanced Specialist in Marketing Strategy to turn strategic-account priorities into integrated marketing programmes that strengthen relationships and drive measurable commercial outcomes. This remote role focuses on account-based marketing, executive engagement, and co-marketing with partners.

You’ll work with Client Partners, Strategic Account Teams, Customer Success, Product Marketing, and senior leaders to shape campaigns, events and thought