Remote Senior Lead Marketing Manager — AI Growth

Lumen; Lansing (MI); Remote; USD 111,000 - 148,000; Full time

Benefits offered by this job

Health benefits

Life benefits

Voluntary lifestyle benefits

Wellbeing perks

Job summary

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs across AI-enabled cloud and enterprise workloads. You will define target audiences, orchestrate multichannel campaigns, and create repeatable activation models for Field Marketing and Sales.

The role emphasizes data-driven decision-making, cross-functional influence, and practical use of AI to accelerate speed, consistency, and scale in marketing initiatives.

Qualifications

• Five+ years of B2B marketing or related fields with proven pipeline impact.
• Strong cross-functional influence without direct authority.
• Experience designing multichannel programs and ABM strategies.
• Excellent written and verbal communication; data-driven decision making.

Responsibilities

• Translate business priorities into integrated marketing programs.
• Build program roadmaps with objectives, audiences, and metrics.
• Design demand-generation programs to grow pipeline and conversions.
• Develop scalable frameworks and activation playbooks across teams.
• Partner with Field Marketing, Sales, Enablement, Product Marketing, and Partners.
• Establish measurement frameworks linking marketing to outcomes.

Skills

B2B marketing

Field marketing

Demand generation

Integrated marketing

ABM

Program management

Stakeholder influence

Data-driven decisions

AI & automation

Education

Bachelor’s degree in Marketing/Business/Communications

Job description

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs across AI-enabled cloud and enterprise workloads. You will define target audiences, orchestrate multichannel campaigns, and create repeatable activation models for Field Marketing and Sales.

The role emphasizes data-driven decision-making, cross-functional influence, and practical use of AI to accelerate speed, consistency, and scale in marketing initiatives.