Remote: Senior Lead Marketing Manager for AI-Driven Growth

Lumen; Jackson (MS); Remote; USD 106,000 - 141,000; Full time

Benefits offered by this job

Health benefits

Remote work option

Job summary

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs that translate business priorities into measurable growth. You’ll define target audiences, orchestrate multichannel campaigns, and build activation models for Field Marketing and Sales in a fast-moving AI-enabled environment.

This role requires cross-functional influence, data-driven decision making, and the ability to translate insights into decisions that accelerate pipeline.

Qualifications

• Bachelor’s degree in Marketing or related field, or equivalent experience.
• 5+ years in B2B marketing or related roles.
• Experience translating priorities into measurable pipeline outcomes.
• Strong understanding of B2B pipeline dynamics and demand creation.
• Proven ability to lead multiple programs with cross-functional teams.
• Excellent written and verbal communication and analytical skills.

Responsibilities

• Translate priorities into integrated marketing strategies.
• Create roadmaps with objectives, audiences, and metrics.
• Design programs to generate demand and improve pipeline conversion.
• Develop scalable playbooks and workflows for global activation.
• Collaborate with Field Marketing, Sales, Product Marketing, and Partners.
• Establish measurement frameworks linking marketing to pipeline.

Skills

B2B marketing

Demand generation

Integrated campaigns

Cross-functional influence

Analytics

Education

Bachelor's degree

Tools

Marketing automation tools

CRM software

Job description

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs that translate business priorities into measurable growth. You’ll define target audiences, orchestrate multichannel campaigns, and build activation models for Field Marketing and Sales in a fast-moving AI-enabled environment.

This role requires cross-functional influence, data-driven decision making, and the ability to translate insights into decisions that accelerate pipeline.