Remote Senior Digital & Web Marketing Lead

Guild; Virginia Beach (VA); Remote; USD 80,000 - 130,000; Full time

Benefits offered by this job

401k matching

Vacation policy

Disability insurance

Life insurance

Tuition assistance

Wellness benefits

Job summary

Guild seeks a Digital and Web Marketing Manager to own Guild.com and manage paid media across LinkedIn, Google, and other channels. You will optimize content, landing pages, and on-site personalization through a headless CMS and analytics tools.

You will lead SEO, ABM, and campaign execution, collaborating with creative and content teams to hit performance goals and drive pipeline. This role supports a remote-friendly work model across the US.

Qualifications

• 3–5+ years of digital marketing with hands-on web management and paid media
• Experience managing paid campaigns on LinkedIn Ads and Google Ads
• Comfortable making front-end edits in HTML/CSS and working with a dev agency to QA web changes

Responsibilities

• Own Guild.com web management and prioritization across business units
• Publish content, build landing pages, and front-end edits in Storyblok CMS
• Research, evaluate, and deploy new web tools to improve site conversion
• Define and execute Guild's SEO/ASO strategy and site health
• Manage vendor/agency relationships for web development and QA
• Oversee paid digital campaigns across LinkedIn, Google, and Bing
• Own campaign setup, trafficking, budgeting, and optimization
• Build and scale Guild's digital ABM program with agency support
• Partner with creative/content teams to test and iterate ad copy and visuals

Skills

Web management

Paid media

SEO/ASO

CMS (Storyblok)

HTML/CSS

Education

Bachelor's degree in Marketing/Business/Communications

Tools

Storyblok CMS

Salesforce

HubSpot

Google Tag Manager

Job description

Guild seeks a Digital and Web Marketing Manager to own Guild.com and manage paid media across LinkedIn, Google, and other channels. You will optimize content, landing pages, and on-site personalization through a headless CMS and analytics tools.

You will lead SEO, ABM, and campaign execution, collaborating with creative and content teams to hit performance goals and drive pipeline. This role supports a remote-friendly work model across the US.