Remote Senior Channel Partner Manager VAR/MSP Growth

Sinch; United States, Northern America, Americas; Remote; USD 124,000 - 221,000; Full time

Benefits offered by this job

Health coverage

Counseling services

401(k) match

Paid time off

Parental leave

Remote work

Job summary

Sinch is seeking a VAR/MSP Channel Partner Manager to own and scale critical partner relationships across the CPaaS portfolio. You will lead joint go-to-market planning, enablement, and co-selling initiatives with VARs/MSPs to drive revenue and market penetration nationwide.

You will collaborate across marketing, sales, and product teams to design scalable channel programs, provide strategic feedback to influence roadmap, and ensure program compliance while fostering partner success.

Qualifications

• Minimum 8 years related experience with a bachelor's degree; or 3 years and a master's degree; or a PhD without experience; or equivalent experience.
• Preferred: 3+ years of direct experience working within the CPaaS, SaaS, UCaaS, or Telecom channel ecosystem.
• Proven track record of building and growing high-performing VAR/MSP partnerships with measurable revenue outcomes.
• Strong understanding of channel economics, partner business models, and indirect sales cycles.
• Excellent cross-functional collaboration skills; able to influence without direct authority.
• Data-driven and analytical mindset with experience in partner performance reporting and forecasting.
• Strong business acumen with the ability to connect partner capabilities to customer value and company strategy.
• Excellent communication, presentation, and relationship management skills.

Responsibilities

• Own, manage, and expand key channel partner relationships with direct revenue accountability.
• Drive joint business planning, quarterly reviews, and execution of go-to-market strategies with VAR’s/MSP’s.
• Lead co-selling initiatives in collaboration with direct sales teams, ensuring strong pipeline creation and revenue attainment for enterprise communication solutions.
• Collaborate with Marketing and Partner Enablement to design and execute scalable channel programs, technical training, and campaigns.
• Analyze VAR/MSP performance metrics, pipeline, and revenue contribution to identify areas of growth and improvement.
• Provide VAR/MSP insights to influence sales strategy, product roadmap, and channel program design.
• Ensure VAR/MSP compliance with program requirements, brand standards, and sales processes.
• Represent the company at channel partner events, conferences, and industry forums to strengthen relationships and expand market presence.

Skills

CPaaS

SaaS

UCaaS

Telecom

Partner management

Forecasting

Analytics

Cross-functional

Communication

Relationship building

Education

Bachelor's degree

Master's degree

PhD

Job description

Sinch is seeking a VAR/MSP Channel Partner Manager to own and scale critical partner relationships across the CPaaS portfolio. You will lead joint go-to-market planning, enablement, and co-selling initiatives with VARs/MSPs to drive revenue and market penetration nationwide.

You will collaborate across marketing, sales, and product teams to design scalable channel programs, provide strategic feedback to influence roadmap, and ensure program compliance while fostering partner success.