Remote Program Manager, Customer Advocacy & Reviews

Zoom; Atlanta (GA); Hybrid; USD 77,000 - 186,000; Full time

Job summary

Zoom is seeking a Program Manager, Customer Advocacy, to lead end-to-end customer review strategy across Gartner Peer Insights, TrustRadius, and G2. This role builds an always-on program that turns customer evidence into market proof and competitive differentiation, collaborating across marketing, product, and sales to elevate the customer voice at scale.

The ideal candidate has extensive B2B tech marketing experience, with a track record in managing third-party review platforms and supporting

Qualifications

• 5+ years of B2B technology marketing experience in roles such as integrated marketing, campaigns, field marketing, or content, plus 3–5 years in customer advocacy, customer reviews management, or analyst relations.
• Experience managing third-party review platforms including Gartner Peer Insights, G2, and TrustRadius, with ability to track and analyze volume, quality, ratings, sentiment, and competitive standing.
• Excellent organizational skills with the ability to manage multiple programs, stakeholders, and deadlines in a complex cross-functional environment.
• Superb customer-facing communication skills, guiding customer time and attention in respectful, strategic, and effective ways.
• Experience supporting analyst evaluations such as Forrester Wave, IDC MarketScape, and Gartner Magic Quadrant with customer references.

Responsibilities

• Lead end-to-end customer review strategy across Gartner Peer Insights, G2, and TrustRadius to build a strategic, always-on program.
• Own the customer review calendar and align to analyst evaluation periods and market priorities.
• Prioritize visibility of reviews to maximize AI citations and influence marketing narratives.
• Manage Zoom's presence across all review platforms, tracking volume, quality, ratings, sentiment, and competitive standing.
• Collaborate with Product Marketing and AR to support analyst evaluations with high-quality customer references.
• Coordinate with Sales, Content, and Digital teams to promote and leverage customer reviews across channels.
• Partner with reviews vendors to shift toward a strategic content engine and reference identification.
• Surface growth opportunities by integrating reviews into internal AI search tools and identifying key markets.

Skills

B2B marketing

Customer advocacy

Analyst relations

Campaign management

Cross-functional collaboration

Data & metrics

Tools

Gartner Peer Insights

G2

TrustRadius

Job description

Zoom is seeking a Program Manager, Customer Advocacy, to lead end-to-end customer review strategy across Gartner Peer Insights, TrustRadius, and G2. This role builds an always-on program that turns customer evidence into market proof and competitive differentiation, collaborating across marketing, product, and sales to elevate the customer voice at scale.

The ideal candidate has extensive B2B tech marketing experience, with a track record in managing third-party review platforms and supporting