Remote NA B2B SDR: Lead Gen & Pipeline Builder

Intely Cerebral Works India; United States; Remote; USD 55,000 - 85,000; Full time

Job summary

Cerebral Works is seeking a proactive Sales Development Representative (SDR) for the North America market. The role focuses on cold outreach, researching prospects, and building a qualified sales pipeline across the US and Canada.

The ideal candidate has 2–5 years in B2B outbound sales, excels at identifying decision-makers, and can engage with CIO/HR leaders during US business hours. This is a remote position with global reach.

Qualifications

• 2–5 years in B2B sales development or related
• Experience targeting the North American market (US/Canada)
• Hands-on cold calling, email outreach, and LinkedIn prospecting
• CRM usage experience and pipeline management
• Able to identify prospects and engage decision-makers with personalized outreach

Responsibilities

• Identify and research potential customers in the US and Canada.
• Build targeted prospect lists from LinkedIn, Google, and company sites.
• Conduct outbound activities via cold calls, email outreach, and LinkedIn.
• Create personalized outreach to connect with decision-makers.
• Qualify prospects and schedule intro meetings.
• Maintain a healthy CRM pipeline and update stages.
• Track outreach metrics and pipeline progress.
• Collaborate with sales to refine messaging and strategies.

Skills

B2B sales

Outbound

Lead gen

CRM tools

Cold calling

Email outreach

LinkedIn prospecting

NA market

US & Canada

Self-motivated

Tools

CRM tools

LinkedIn Sales Navigator

Prospecting tools

Job description

Cerebral Works is seeking a proactive Sales Development Representative (SDR) for the North America market. The role focuses on cold outreach, researching prospects, and building a qualified sales pipeline across the US and Canada.

The ideal candidate has 2–5 years in B2B outbound sales, excels at identifying decision-makers, and can engage with CIO/HR leaders during US business hours. This is a remote position with global reach.