Remote Lead Generation Specialist: Pipeline Builder

Simera; San Francisco (CA); Remote; USD 60,000 - 90,000; Full time

Job summary

Simera seeks a proactive Lead Generation Specialist to identify potential customers and build a consistent pipeline of opportunities. You will conduct outbound outreach, qualify leads, and manage data across CRM platforms to support sales growth.

The role emphasizes research, targeting accounts, and collaboration with Sales, Business Development, and Marketing to optimize outreach strategies and achieve measurable results.

Qualifications

• Experience in lead generation, business development, sales development, inside sales, appointment setting, or similar roles.
• Experience with outbound prospecting and lead qualification.
• Experience researching companies, contacts, and potential customers.
• Experience using CRM systems and maintaining accurate prospect data.
• Ability to meet daily, weekly, and monthly activity or lead-generation targets.
• Strong communication and interpersonal skills.
• Ability to work effectively in a remote and fast-paced environment.
• English proficiency is required if generating leads for English-speaking markets.

Responsibilities

• Research and identify potential customers, companies, and target accounts.
• Build and maintain targeted prospect lists based on defined customer profiles and sales criteria.
• Generate leads through outbound calls, email, LinkedIn, social media, online research, and other channels.
• Qualify leads by evaluating their needs, business requirements, interest, and potential fit.
• Conduct initial outreach and engage prospects in meaningful conversations.
• Identify decision-makers and relevant contacts within target organizations.
• Schedule qualified meetings and appointments for the sales team.
• Maintain accurate and up-to-date prospect information in the CRM system.
• Track lead generation activities, outreach, responses, conversions, and pipeline contribution.
• Follow up consistently with prospects to increase engagement and conversion.
• Collaborate with Sales, Business Development, and Marketing teams to improve lead-generation strategies.
• Provide feedback on lead quality, prospect responses, market trends, and common objections.
• Meet or exceed lead-generation, qualification, and activity targets.
• Continuously test and improve outreach methods, messaging, and prospecting strategies.

Skills

Prospect research

Outbound outreach

Lead qualification

CRM systems

LinkedIn prospecting

Data management

Communication skills

Time management

Remote work

Tools

CRM

LinkedIn

Job description

Simera seeks a proactive Lead Generation Specialist to identify potential customers and build a consistent pipeline of opportunities. You will conduct outbound outreach, qualify leads, and manage data across CRM platforms to support sales growth.

The role emphasizes research, targeting accounts, and collaboration with Sales, Business Development, and Marketing to optimize outreach strategies and achieve measurable results.