Remote Lead Gen & Pipeline Growth Specialist

Simera; San Francisco (CA); On-site; USD 60,000 - 90,000; Full time

Job summary

Simera, based in San Francisco, is seeking a proactive Lead Generation Specialist to identify potential customers and build a qualified pipeline through outbound outreach across multiple channels. The role emphasizes research, data accuracy, and collaboration with Sales and Marketing to drive measurable results.

You will manage target accounts, qualify leads, schedule meetings, and maintain CRM data while tracking activities and conversions to optimize outreach strategies.

Qualifications

• Experience in lead generation, business development, or sales development.
• Experience with outbound prospecting and lead qualification.
• Experience researching companies, contacts, and potential customers.
• Experience using CRM systems and maintaining accurate prospect data.

Responsibilities

• Research and identify potential customers, companies, and target accounts.
• Build and maintain targeted prospect lists based on defined profiles and sales criteria.
• Generate leads through outbound calls, email, LinkedIn, social media, and other channels.
• Qualify leads by evaluating their needs, business requirements, and potential fit.
• Conduct initial outreach and engage prospects in meaningful conversations.
• Identify decision-makers and relevant contacts within target organizations.
• Schedule qualified meetings and appointments for the sales team.
• Maintain accurate and up-to-date prospect information in the CRM system.
• Track lead generation activities, outreach, responses, conversions, and pipeline contribution.
• Follow up consistently to increase engagement and conversions.
• Collaborate with Sales, Business Development, and Marketing to improve strategies.
• Provide feedback on lead quality and market trends.

Skills

Lead research

Outbound outreach

Lead qualification

CRM proficiency

Communication skills

Data accuracy

Time management

Prospect identification

Tools

LinkedIn

Email platforms

Lead-gen platforms

Spreadsheets

Job description

Simera, based in San Francisco, is seeking a proactive Lead Generation Specialist to identify potential customers and build a qualified pipeline through outbound outreach across multiple channels. The role emphasizes research, data accuracy, and collaboration with Sales and Marketing to drive measurable results.

You will manage target accounts, qualify leads, schedule meetings, and maintain CRM data while tracking activities and conversions to optimize outreach strategies.