Remote K-12 Education Marketing Leader

Sage; Washington (District of Columbia); Hybrid; USD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Hybrid/Remote work

Comprehensive benefits package

401(k) matching

Zusammenfassung

Sage Publishing is seeking a Marketing Manager for Corwin to shape go-to-market plans and drive educator engagement with K-12 books and professional learning services. You will translate customer insight into positioning, then create integrated campaigns across video, print, digital, and social to generate leads.

You will equip sellers with tools and training to lead meaningful conversations, build compelling resources, and track trends with data-driven decision making.

Qualifikationen

• 5+ years in marketing management and sales enablement in education or publishing.
• Experience running integrated campaigns across email, online, and other channels.
• Strong writing and copyediting skills, with creativity across media.

Aufgaben

• Lead go-to-market plans for Corwin titles and professional learning services.
• Sharpen positioning and messaging that differentiates Corwin.
• Create integrated campaigns across digital, print, web, email, social, and sales channels.
• Design and deliver multimedia sales training for sellers.
• Build sales tools and customer-facing resources to communicate value.
• Oversee campaign-from-idea-to-launch with on-brand, on-time execution.
• Use marketing automation and analytics to nurture prospects and improve results.
• Track K-12 trends, run surveys and feedback programs, and report findings.
• Lead regular reviews aligning Sales, Editorial, and Marketing.

Kenntnisse

Marketing management

Integrated campaigns

Copywriting

Presentation & training

Data-driven decisions

Project management

MS Office

Ausbildung

Bachelor's in marketing or related field

Tools

Microsoft Office

Jobbeschreibung

Sage Publishing is seeking a Marketing Manager for Corwin to shape go-to-market plans and drive educator engagement with K-12 books and professional learning services. You will translate customer insight into positioning, then create integrated campaigns across video, print, digital, and social to generate leads.

You will equip sellers with tools and training to lead meaningful conversations, build compelling resources, and track trends with data-driven decision making.