Education Marketing Lead - Remote/Hybrid Growth

Sage; Corwin (OH); Hybrid; USD 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Comprehensive benefits package

Hybrid or remote work depending on the

Education support

Zusammenfassung

Sage Publishing is seeking a Marketing Manager in our Corwin business unit to shape educator-facing campaigns across video, print, digital, and social. You will empower sales with training, tools, and data-driven insights while driving cross-channel go-to-market plans for titles and professional learning services.

You will craft clear positioning, lead campaigns, and manage budgets, vendors, and timelines. A strong writer with a track record in education marketing will thrive here.

Qualifikationen

• 5+ years in marketing management and sales enablement in education, publishing, or related fields.
• Experience running integrated campaigns across email, online, advertising, and other channels.
• Sharp writing and copyediting skills with creativity in video, print, digital, and social.

Aufgaben

• Lead go-to-market plans for new and existing titles and priority professional learning services.
• Sharpen positioning and messaging that set Corwin apart.
• Create integrated campaigns across digital, print, web, email, social, and sales channels that spark interest and generate leads.
• Design and deliver multimedia sales training to help sellers bring Corwin to schools and districts.
• Build sales tools and customer-facing resources that make our value easy to see.
• Guide campaign and thought leadership content from idea to launch: accurate, on-brand, on-time, on-budget.
• Use marketing automation and analytics to nurture prospects, personalize experiences, and improve results.
• Track K-12 trends and competitors, and lead surveys, focus groups, and customer feedback programs.
• Run regular business reviews that align Sales, Editorial, and Marketing on what's working and what's next.

Kenntnisse

Marketing management

Sales enablement

Integrated campaigns

Writing & editing

Presentation skills

Data-driven decisions

Project management

MS Office

Ausbildung

Bachelor's degree in marketing or related field

Tools

Marketing automation

A/B testing

CRM systems

Jobbeschreibung

Sage Publishing is seeking a Marketing Manager in our Corwin business unit to shape educator-facing campaigns across video, print, digital, and social. You will empower sales with training, tools, and data-driven insights while driving cross-channel go-to-market plans for titles and professional learning services.

You will craft clear positioning, lead campaigns, and manage budgets, vendors, and timelines. A strong writer with a track record in education marketing will thrive here.