Remote ISV Ecosystem Growth Lead

Okta; Chicago (IL); On-site; USD 174,000 - 260,000; Full time

Job summary

Okta's ISV Ecosystem team is seeking a growth marketing leader to expand our SaaS ISV integrations across Okta Workforce and Auth0. You will design multi-channel programs targeting product, engineering and partnerships leaders to grow the ISV adoption of identity standards and pipeline into the Okta Integration Network.

You will build automated lifecycle sequences, run experiments, and enable ISVs to announce their integrations, while tracking KPIs like funnel velocity and time-to-publish.

Qualifications

• 4+ years of experience in growth marketing, partner marketing, developer marketing, business operations, or product marketing within an enterprise B2B SaaS or platform company.
• Funnel & Analytics Mindset: Proven track record of building, tracking, and optimizing growth campaigns or conversion funnels using data-driven methodologies.
• Technical & Business Fluency: Ability to translate technical software concepts into compelling business arguments for audiences ranging from software engineers to executive decision-makers.
• SaaS & Platform Understanding: Deep grasp of SaaS business models, platform dynamics, and the software development lifecycle.
• Cross-Functional Execution: Excellent collaboration and communication skills, with a track record of driving alignment across Product, Developer Success, Corporate Development, and Marketing teams.
• Adaptability & Drive: High autonomy, self-starter mentality, and comfort operating in fast-paced, evolving environments with shifting priorities.
• Marketing Automation: Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Pardot, etc.) and their integration with CRMs like Salesforce.

Responsibilities

• Design and execute multi-channel growth programs targeting product, engineering and partnerships leaders to drive adoption of identity standards and pipeline into the Okta Integration Network (OIN).
• Build automated lifecycle sequences and run continuous experimentation across the ISV journey to eliminate friction, improve completion rates, and prove ROI.
• Work alongside PMM and Partnerships teams to build automated "go-to-market in a box" toolkits to help newly integrated ISVs announce their integration and accelerate adoption.
• Establish, track, and optimize Okta's SaaS ISV acquisition funnel and ecosystem growth KPIs (e.g., pipeline velocity, conversion rates, and time-to-publish).
• Collaborate with IT, Marketing Ops, and Digital teams to design and build scalable ISV marketing systems, using AI and marketing automation to streamline workflows and drive program growth.
• Develop and execute strategies to identify, source, and enrich target contacts at ISV organizations, leveraging data tools to build high-quality prospect lists for outreach and engagement.

Skills

Growth marketing

Partner marketing

Developer marketing

Business operations

Product marketing

Cross-functional

Marketing automation

Data-driven marketing

Tools

Marketo

HubSpot

Pardot

Salesforce

Tableau

Looker

Job description

Okta's ISV Ecosystem team is seeking a growth marketing leader to expand our SaaS ISV integrations across Okta Workforce and Auth0. You will design multi-channel programs targeting product, engineering and partnerships leaders to grow the ISV adoption of identity standards and pipeline into the Okta Integration Network.

You will build automated lifecycle sequences, run experiments, and enable ISVs to announce their integrations, while tracking KPIs like funnel velocity and time-to-publish.