Remote GTM & ABM Lead — AI-Driven Growth Marketing

BairesDev; San Antonio (TX); Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Work‑from‑home hardware setup

PTO, parental leave, and other special

Healthcare coverage (Vision and Dental

Life Insurance

401K Plan

Diverse and multicultural work环境

Mentorship and growth opportunities

Job summary

BairesDev is seeking a Growth Marketing Professional to partner with US-based sales teams and drive ABM programs. You will design multi-channel campaigns across email, LinkedIn, ads, and direct mail, coordinating with account owners to maximize pipeline and revenue.

You will build automations using CRM and tools like Clay, n8n, Make, and Zapier, leveraging AI within workflows to alert sellers and prioritize outreach.

Qualifications

• 2+ years running account-based marketing (ABM) programs in direct partnership with sales or account management teams.
• 2+ years building automations used by sellers, such as signal/trigger-based workflows, data enrichment, and lead/account routing with tools like Clay, n8n, Make, Zapier, HubSpot, or Salesforce workflows.
• 2+ years working with US-based commercial teams or marketing to US B2B buyers.
• Hands-on experience executing multi-channel campaigns across at least three of: email sequences, LinkedIn messaging, LinkedIn Ads, and direct mail/gifting, with email sequences and LinkedIn required.
• Daily, hands-on use of generative AI or LLM tools (Claude preferred; ChatGPT or Gemini accepted) inside automations, not only for writing copy.

Responsibilities

• Plan and run account-based campaigns for target and existing accounts across email, LinkedIn messaging, LinkedIn Ads, and direct mail, coordinated with each account's sales owner.
• Map commercial processes with sales and account teams and build automations (CRM, Clay, n8n/Make/Zapier, LLM steps) that detect account signals and alert sellers when to take action.
• Build and maintain the data behind these programs, including target-account lists, buying committees, and enriched account and contact records in CRM portals.
• Report weekly to commercial leaders on outcomes, including meetings booked, opportunities created, deals accelerated, accounts expanded, and revenue influenced.
• Test new channels and plays beyond the core four, such as event follow‑up, video, or retargeting, and scale the ones that move pipeline.

Skills

ABM programs

Cross-functional collaboration

Multi-channel campaigns

Generative AI usage

US B2B market

Data-driven reporting

CRM data management

Tools

Clay

n8n

Make

Zapier

HubSpot

Salesforce workflows

Job description

BairesDev is seeking a Growth Marketing Professional to partner with US-based sales teams and drive ABM programs. You will design multi-channel campaigns across email, LinkedIn, ads, and direct mail, coordinating with account owners to maximize pipeline and revenue.

You will build automations using CRM and tools like Clay, n8n, Make, and Zapier, leveraging AI within workflows to alert sellers and prioritize outreach.