Remote Director of Web Experience & Performance
Cengage Group
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Job summary
Cengage is seeking a Director of Web Experience & Performance to lead the vision, strategy, and execution of our global web ecosystem. You will drive engagement, conversion, and growth by shaping experience architecture, platform roadmap, and governance across B2B, B2C, and B2B2C markets.
You will build and scale an experimentation program, leverage AI and personalization, and partner with marketing, product, analytics, and technology teams to deliver measurable business impact.
Job description
Cengage is seeking a Director of Web Experience & Performance to lead the vision, strategy, and execution of our global web ecosystem. You will drive engagement, conversion, and growth by shaping experience architecture, platform roadmap, and governance across B2B, B2C, and B2B2C markets.
You will build and scale an experimentation program, leverage AI and personalization, and partner with marketing, product, analytics, and technology teams to deliver measurable business impact.
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