Remote Demand Gen & ABM Lead for Pipeline Growth

Talentful

New York (NY)

Hybrid

USD 110,000 - 165,000

Full time

41 hours ago
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Benefits offered by this job

Learning & development
Flexible working
Healthcare options
Wellness allowance contributions
Global co-working
Enhanced parental leave
Retirement plan

Job summary

Talentful is shaping how fast-growth tech companies build teams, delivering strategic talent solutions globally. We are hiring a Demand Generation & ABM Lead to drive pipeline across inbound, paid, and target accounts, turning content and events into measurable results.

The role is hands-on, data-led, and requires strong HubSpot and LinkedIn Ads capabilities to scale growth. You'll work with the VP Global Marketing to design integrated campaigns, run ABM plays, and collaborate with Sales to

Qualifications

  • Around 5+ years in B2B demand generation within a sales-led environment.
  • Hands-on ABM ownership: built target account lists and tiered plays.
  • Data-led approach with funnel and pipeline reporting.
  • Experimentation mindset: test and iterate campaigns and conversion.
  • AI literacy: use AI tools for research, personalization, analysis.

Responsibilities

  • Drive pipeline generation across inbound, paid, and ABM channels.
  • Lead account-based marketing plays by tier and coordinate with Sales.
  • Own pipeline reporting and attribution in HubSpot.
  • Set ABM strategy with Content, Events, and Social & Paid Leads.
  • Collaborate with paid media to optimize budgets and targeting.
  • Measure campaign performance and scale or stop based on data.

Skills

B2B demand generation
ABM ownership
Data-driven analytics
Experimentation mindset
AI literacy
HubSpot expertise
Paid social (LinkedIn)

Tools

HubSpot
LinkedIn Ads

Job description

Talentful is shaping how fast-growth tech companies build teams, delivering strategic talent solutions globally. We are hiring a Demand Generation & ABM Lead to drive pipeline across inbound, paid, and target accounts, turning content and events into measurable results.

The role is hands-on, data-led, and requires strong HubSpot and LinkedIn Ads capabilities to scale growth. You'll work with the VP Global Marketing to design integrated campaigns, run ABM plays, and collaborate with Sales to

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