Remote CRM Campaigns Specialist (Email/SMS)

Custom Ink; Wisconsin; Teletrabalho; USD 50 000 - 63 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Generous Paid Time Off

Health Coverage

MDLIVE access

Parental leave

401(k) matching

Tuition assistance

Resumo da oferta

Custom Ink is seeking a CRM Marketing Coordinator to execute email, SMS, and Direct Mail campaigns, manage CRM segments, and analyze performance to improve the customer journey. You will collaborate with Site and Sales to draft creative briefs and support testing strategies.

The role emphasizes data-driven decision making, attention to detail, and a strong alignment with our customer-centric marketing approach. Remote with state residency eligibility.

Qualificações

• 1–3 years hands-on CRM or data-driven marketing in email, SMS or Direct Mail.
• Familiarity with ESPs and CDPs: Klaviyo, HubSpot, Salesforce.
• Understanding of audience segmentation and testing methodologies.
• Ability to pull reports and surface insights.
• Proactive, reliable, detail-oriented mindset.

Responsabilidades

• Campaign Execution: create/deploy email, SMS, Direct Mail campaigns.
• Maintain CRM segments and customer profiles for targeting.
• Support measurement by pulling reports and analyzing performance.
• Collaborate with Site and Sales to draft creative briefs.
• Plan and report on A/B and multi-variate tests.

Conhecimentos

CRM marketing

Email marketing

SMS marketing

Direct Mail

Data analysis

Audience segmentation

Reporting

Communication skills

Canva

Formação académica

Bachelor's degree in Marketing or related field

Ferramentas

Klaviyo

HubSpot

Salesforce

Descrição da oferta de emprego

Custom Ink is seeking a CRM Marketing Coordinator to execute email, SMS, and Direct Mail campaigns, manage CRM segments, and analyze performance to improve the customer journey. You will collaborate with Site and Sales to draft creative briefs and support testing strategies.

The role emphasizes data-driven decision making, attention to detail, and a strong alignment with our customer-centric marketing approach. Remote with state residency eligibility.