Remote ABM Campaign Manager — AI-Powered Pipeline Builder

ShipBob, Inc.

Lake Michigan Beach (MI)

Remote

USD 110,000 - 170,000

Full time

5 days ago
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Benefits offered by this job

Medical, Dental, Vision & Basic Life
Paid Holidays & Flexible Time Off

Job summary

ShipBob, Inc. is seeking an experienced Campaign Manager (ABM) to drive pipeline creation for Enterprise and Tier 1 accounts using AI-powered, account-based marketing.

You will design 1:1 and 1:few ABM plays, orchestrate multi-channel activations, and work with Sales, Product Marketing, Content, Paid, Events, and Marketing Automation to accelerate deals. You’ll maintain AI-driven account dossiers, map buying committees, and create briefs to inform timing, personalization, and engagement

Qualifications

  • 8 years of professional experience in demand generation and account-based marketing, including ICP definition, account tiering, buying-group mapping, and 1:few/1:1 program design.

Responsibilities

  • Design and execute coordinated ABM activations spanning email, digital, events, gifting, and content.
  • Leverage AI-powered account intelligence to inform play timing, personalization, and buying committee engagement.
  • Brief cross-functional teams and drive execution, measure pipeline impact, and iterate based on data and field feedback.
  • Own a disciplined testing roadmap to validate new audiences, messaging, and tactics; measure engagement, attributed pipeline, and causal impact.
  • Analyze campaign performance to identify bottlenecks and optimize conversion rates and pipeline sourced/influenced results.
  • Own success metrics, reporting cadence, and accountability for pipeline sourced/influenced, engagement, and test outcomes.
  • Map buying committee dynamics, identify decision-makers, influencers, and blockers, and document priorities.

Skills

ABM Campaigns
AI-powered insights
Marketing Automation
CRM (Salesforce)
HubSpot
Data analysis
Cross-functional leadership
Test & learn

Tools

6sense
Demandbase
Salesforce
HubSpot

Job description

ShipBob, Inc. is seeking an experienced Campaign Manager (ABM) to drive pipeline creation for Enterprise and Tier 1 accounts using AI-powered, account-based marketing.

You will design 1:1 and 1:few ABM plays, orchestrate multi-channel activations, and work with Sales, Product Marketing, Content, Paid, Events, and Marketing Automation to accelerate deals. You’ll maintain AI-driven account dossiers, map buying committees, and create briefs to inform timing, personalization, and engagement

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