Remote ABM Campaign Lead — AI-Powered Enterprise Growth

ShipBob, Inc.; Iowa Center (IA); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Paid holidays

Flexible time off

Job summary

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive pipeline creation through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and run coordinated activations across email, digital, events, gifting, and content, leveraging living AI-driven account briefs to inform timing and personalization. You'll collaborate with Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, and Sales to launch integrated campaigns, track

Qualifications

• 8 years of professional experience in demand generation and account-based marketing
• AI/LLM fluency and prompt engineering skills
• Sound analytical and experimentation discipline with hypothesis testing
• ABM platform expertise: 6sense, Demandbase or similar
• Marketing automation and CRM fluency: HubSpot and Salesforce
• Excellent written and verbal communication
• Working knowledge of Sales operations and account qualification

Responsibilities

• Design and execute ABM activations across email, digital, events, gifting, and content
• Brief cross-functional teams and drive execution, measure pipeline impact, and iterate
• Map buying committee dynamics and align product marketing, content, paid, events, and sales
• Own testing roadmap for audiences, messaging, and tactics with data-driven validation
• Document playbooks and share learnings across the team
• Analyze campaign performance to optimize conversion rates and pipeline impact
• Report on pipeline sourced/influenced, engagement, and test outcomes
• Own and manage budgets, timelines, and delivery quality
• Partner with Sales teams to understand account priorities and accelerate deals

Skills

Demand generation

ABM marketing

AI/LLM fluency

Analytics & experimentation

Sales ops knowledge

HubSpot

Salesforce

Tools

6sense

Demandbase

HubSpot

Salesforce

Job description

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive pipeline creation through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and run coordinated activations across email, digital, events, gifting, and content, leveraging living AI-driven account briefs to inform timing and personalization. You'll collaborate with Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, and Sales to launch integrated campaigns, track