Remote ABM Campaign Lead

ShipBob, Inc.; Sacramento (CA); Remote; USD 114.000 - 135.000; Vollzeit

Benefits dieser Stelle

Medical, Dental, Vision & Basic Life

Paid Maternity/Parental Leave

Paid Holidays & Flexible Time Off

Paid Sick Leave

Wellness Days

401K Match

Comprehensive Benefits Package

Zusammenfassung

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and execute 1:1 and 1:few ABM plays spanning email, digital, events, gifting, and content, briefing cross-functional teams to align on strategy and timing. You’ll own a disciplined testing roadmap, measure engagement and pipeline impact, and iterate based on data and field feedback, partnering with Sales, RevOps, and Product

Qualifikationen

• 8 years of professional experience in demand generation and ABM.
• Hands-on experience designing and executing multi-channel ABM programs.
• Experience with AI/LLM, prompt engineering, and data-driven optimization.
• Strong cross-functional collaboration and communication skills.

Aufgaben

• Leverage and build AI-powered account intelligence.
• Maintain AI-powered dossiers for Enterprise and Tier 1 accounts.
• Map buying committees and document decision-makers and influencers.
• Design and execute 1:1 and 1:few ABM strategies.
• Lead cross-functional launches with Product Marketing, Paid, Events, Content, and Sales.
• Oversee budgets, timelines, and delivery quality.
• Establish ABM reporting frameworks and dashboards.
• Own success metrics for pipeline sourced/influenced, engagement, and tests.

Kenntnisse

Demand generation

Account-based marketing

AI/LLM fluency

Prompt engineering

Analytics & experimentation

Cross-functional collaboration

Communication

Sales operations awareness

Tools

6sense

Demandbase

HubSpot

Salesforce

Jobbeschreibung

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and execute 1:1 and 1:few ABM plays spanning email, digital, events, gifting, and content, briefing cross-functional teams to align on strategy and timing. You’ll own a disciplined testing roadmap, measure engagement and pipeline impact, and iterate based on data and field feedback, partnering with Sales, RevOps, and Product