Personal Training Manager — Lead Growth & Team Development

Crunch Fitness; Brunswick (GA); On-site; USD 45,000 - 95,000; Full time

Benefits offered by this job

Bonus based on performance

Competitive salary

Employee discounts

Opportunity for advancement

Profit sharing

Training & development

Job summary

Crunch Fitness Brunswick seeks a Personal Training Manager to maximize paid training participation and retention by achieving new client acquisition and existing client retention goals. This salaried role requires a minimum of 45 hours per week and responsibility for coaching the front-end selling process and delivery of personal training services.

The role emphasizes owning the client journey, ensuring program quality backed by a scientific rationale, and upholding company standards in

Qualifications

• Minimum 45 hours per week and salaried position.
• Knowledge of personal training techniques and program design.
• Strong sales, communication and rapport-building abilities.
• Familiarity with Crunch programs (VFP, dotFit, ABC/Datatrak, Crunch U, Styku).
• Ability to lead, train, and coach a team of personal trainers.

Responsibilities

• New client acquisition and direct selling (50% of time).
• Coach and guide trainers on selling and client engagement.
• Manage schedules and resources to hit KPI targets.
• Oversee client journey and ensure high-quality training programs.
• Hire, train, and manage performance of Personal Trainers.
• Maintain KPI reports and communicate insights to General Manager.

Skills

Sales

Coaching

Leadership

Communication

Customer service

Program design

Fitness knowledge

Team management

KPI reporting

Adaptability

Education

High School Diploma or GED

Bachelor's Degree preferred

CPR certification

Job description

Crunch Fitness Brunswick seeks a Personal Training Manager to maximize paid training participation and retention by achieving new client acquisition and existing client retention goals. This salaried role requires a minimum of 45 hours per week and responsibility for coaching the front-end selling process and delivery of personal training services.

The role emphasizes owning the client journey, ensuring program quality backed by a scientific rationale, and upholding company standards in