Performance Marketing Director — PPC & SEO

Blacksmith Agency LLC; Washington; A distancia; USD 150.000 - 220.000; Jornada completa

Descripción de la vacante

Blacksmith Agency LLC is seeking a Head of Performance Marketing to lead the PPC and SEO function for diverse clients. You will guide the strategy, own budgeting decisions, and oversee the two strategists who execute the plan.

This is a management role focused on strategy and results, not hands-on campaign building. You will own client communications, set auditing standards, and shape the department's hiring and growth.

Formación

• 7+ years across paid media and SEO.
• Experience owning channel strategy and budget decisions.
• Strong client-facing communication and reporting skills.
• Proven ability to hire and onboard junior team members.
• Agency experience with managing multiple accounts.

Responsabilidades

• Own channel strategy and budget allocation as accounts scale.
• Define audit standards and reporting quality; ensure integrity.
• Lead department results; diagnose and direct fixes with strategists.
• Manage client communications and escalation when needed.
• Oversee hiring plan and conduct first-round interviews.
• Collaborate with founder on credible delivery promises to clients.

Conocimientos

Leadership

Channel strategy

Client-facing

Hiring/interviews

Herramientas

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Descripción del empleo

Blacksmith Agency LLC is seeking a Head of Performance Marketing to lead the PPC and SEO function for diverse clients. You will guide the strategy, own budgeting decisions, and oversee the two strategists who execute the plan.

This is a management role focused on strategy and results, not hands-on campaign building. You will own client communications, set auditing standards, and shape the department's hiring and growth.