Outside Sales Pro — Equipment Rentals & Growth

Sunstate Equipment Co., LLC; Benicia (CA); On-site; USD 50,000 - 56,000; Full time

Benefits offered by this job

Competitive base + uncapped commission

Medical, dental, vision insurance

No employee premiums + HSA option

401(k) with company match

Company-provided truck, cell phone, &

Job summary

Sunstate Equipment Co., LLC is seeking an Outside Sales Representative in Benicia, CA to grow revenue and market share by acquiring new business and expanding relationships within existing accounts. The role emphasizes consultative selling, prospecting, and strong territory management, with on-site and office engagement.

Candidates should have 2–4 years of relevant experience, the ability to learn Sunstate's equipment offerings, and strong communication and negotiation skills.

Qualifications

• High school diploma or equivalent; degree not required.
• 2–4 years of relevant sales or account management experience.
• Ability to learn Sunstate's equipment offerings and applications.
• Strong communication, negotiation, and consultative selling skills.
• Proficient with CRM systems and MS Office; comfortable with mobile devices.

Responsibilities

• Identify and pursue new business opportunities to grow revenue.
• Build and manage a healthy sales pipeline through prospecting and lead conversion.
• Develop territory plans to maximize customer coverage.
• Maintain relationships with customers through regular on-site and office engagement.
• Educate customers on products and applications to meet operational needs.
• Present proposals and negotiate pricing to balance value and Sunstate objectives.
• Use CRM to document activity and track follow-ups.

Skills

CRM proficiency

Communication skills

Negotiation

Time management

Territory management

Driving

Education

High School/GED or equivalent

2-4 years of experience

No degree required

Tools

CRM software

Microsoft Office

Job description

Sunstate Equipment Co., LLC is seeking an Outside Sales Representative in Benicia, CA to grow revenue and market share by acquiring new business and expanding relationships within existing accounts. The role emphasizes consultative selling, prospecting, and strong territory management, with on-site and office engagement.

Candidates should have 2–4 years of relevant experience, the ability to learn Sunstate's equipment offerings, and strong communication and negotiation skills.