Territory Equipment Sales Pro - Uncapped Commission

Sunstate Equipment Co., LLC; Oakland (CA); On-site; USD 85,000 - 105,000; Full time

Benefits offered by this job

Competitive base wage

Uncapped commissions

Medical insurance

Dental insurance

Vision insurance

HSA with employer contribution

401(k) with company match

Company-paid life insurance

Disability insurance

Paid time off

Paid holidays

Sick time

Weekly pay

EAP and wellness resources

Uniform and boot programs

Tool programs

Employee recognition

Growth opportunities

Company truck

Cell phone

Laptop provided

Job summary

Sunstate Equipment Co. is seeking an Outside Sales Representative to grow revenue by acquiring new business and expanding relationships with existing accounts.

You’ll deliver equipment rental solutions through consultative selling, prospecting, and disciplined territory management. The role emphasizes deep product knowledge, professional communication, and strong follow-up to establish Sunstate as a trusted advisor.

Qualifications

• Strong knowledge of Sunstate’s equipment and services.
• Comfortable interacting with customers on jobsites and with decision‑makers.
• Excellent verbal and written communication; tailor messaging and present solutions.
• Skilled in consultative selling, negotiation, and closing techniques.
• Highly self‑managed with strong time management, planning, and organizational abilities.
• Proficient in CRM and Microsoft Office; able to use mobile devices to manage tasks.
• Demonstrated resilience in fast-paced, competitive environments.
• Must be 21+ with a valid driver’s license and acceptable driving record.
• Ability to obtain and maintain a DOT medical card.
• Must adhere to drug and alcohol testing policies.

Responsibilities

• Proactively identify, pursue, and secure new business opportunities to grow revenue and market share.
• Build and manage a healthy sales pipeline through disciplined prospecting and lead conversion.
• Develop and execute territory plans to prioritize and maximize customer coverage.
• Establish and maintain strong relationships with customers at jobsites and offices.
• Educate customers on Sunstate’s products, services, and applications to support their operational needs.
• Present compelling proposals and negotiate pricing that balances customer value with Sunstate’s objectives.
• Demonstrate confidence and skill in closing deals across all customer segments.
• Use CRM to document daily activity, manage follow-ups, and track trends.
• Collaborate with internal teams (Dispatch, Branch Managers, Sales Leaders) to ensure customer satisfaction.
• Resolve customer concerns with urgency and professionalism to strengthen relationships.
• Stay informed on industry trends, competitors, and local market dynamics.
• Attend professional associations and networking events to increase brand visibility.
• Maintain compliance with Sunstate policies, safety standards, and procedures.
• Occasionally support equipment deliveries and pickups.

Skills

Equipment knowledge

Client interaction

Communication skills

Consultative selling

Negotiation

Closing deals

Time management

CRM proficiency

Microsoft Office

Mobile device use

Resilience

DOT medical card

Drug/alcohol policy adherence

Education

High School or GED

No specific degree required

2-4 Years of Relevant Experience

Tools

CRM

Microsoft Office

Job description

Sunstate Equipment Co. is seeking an Outside Sales Representative to grow revenue by acquiring new business and expanding relationships with existing accounts.

You’ll deliver equipment rental solutions through consultative selling, prospecting, and disciplined territory management. The role emphasizes deep product knowledge, professional communication, and strong follow-up to establish Sunstate as a trusted advisor.