Marketing Operations Lead — Scale GTM Systems (Hybrid/Remote)

Numeral; New York (NY); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Health coverage

Wellness perks (Headspace, Peloton)

401(k)

Relocation assistance

Lunch & snacks

Team offsites

Ownership culture

Job summary

Numeral is hiring a Marketing Operations Manager to build and own the marketing tech stack, automate data flows, and deliver reliable reporting across channels. You will partner closely with Growth to drive scalable processes and ensure data integrity from lead capture to pipeline.

The role sits at the intersection of marketing strategy and technical execution, reporting to the Head of Growth. This is a founding function with high impact and cross‑functional collaboration.

Qualifications

• 4+ years in marketing operations, growth ops, or GTM roles with ownership of marketing tech.
• Hands-on experience with Salesforce and HubSpot.
• Direct experience with online ad platforms (Google, Meta, Reddit, TikTok, X).
• Experience with conversion tracking and tagging (GTM, offline conversions, APIs).
• Strong analytical ability to instrument funnels and interpret attribution data.

Responsibilities

• Own and maintain the marketing technology stack (HubSpot, Salesforce, Dreamdata, GTM, ad platforms).
• Build the feedback loop sending conversion signals and deal value from CRM to ad platforms.
• Partner with Growth to align targeting strategy across channels.
• Replace manual spend tracking with automated reporting on ad spend and pipeline by channel.
• Create and mature attribution capabilities for GTM intelligence.
• Own inbound pipeline architecture: website forms, routing, and handoff to sales.
• Support Sales/RevOps data model, lifecycle stages, and lead routing.
• Independently analyze top-of-funnel metrics and present recommendations.

Skills

Marketing ops

Salesforce

HubSpot

Google Tag Manager

Dreamdata

Ad platform experience

Analytics

Data storytelling

Documentation

Tools

HubSpot

Salesforce

Dreamdata

Google Tag Manager

Looker

Job description

Numeral is hiring a Marketing Operations Manager to build and own the marketing tech stack, automate data flows, and deliver reliable reporting across channels. You will partner closely with Growth to drive scalable processes and ensure data integrity from lead capture to pipeline.

The role sits at the intersection of marketing strategy and technical execution, reporting to the Head of Growth. This is a founding function with high impact and cross‑functional collaboration.