Market Growth Lead, CPG & Retail Partnerships

Campbell Soup Company; United States; On-site; USD 67,000 - 92,000; Full time

Benefits offered by this job

Health benefits

Dental benefits

401(k)

Job summary

Campbell Soup Company is seeking a Market Development Lead to drive market growth by partnering with Independent Distributor Partners and retailers. You will build relationships with IDPs and store leadership, using disciplined planning to adapt to changing technology and consumer behavior.

The role requires 3+ years in sales/CPG (or 2+ years with a bachelor’s degree), strong communication, and proficiency in Excel/PowerPoint.

Qualifications

• 3+ years of related sales or CPG experience, or 2+ years with a bachelor’s degree.
• Strong written and verbal communication, influencing, leadership, problem‑solving, technical, and analytical skills.
• Proficiency in Microsoft Excel and PowerPoint.
• Ability to travel locally and overnight, relocate if required, and work flexible hours.
• Ability to stand, walk, sit, bend, lift up to 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs.

Responsibilities

• Engage IDPs to support customer service and identify sales growth opportunities.
• Lead route consults and meetings to understand needs and growth opportunities.
• Deliver weekly, period, and quarterly sales plans to grow market share.
• Identify market opportunities and share insights with IDPs.
• Coordinate inventory, logistics needs, and respond to retailer concerns within 24 hours.
• Build trust with store management and retail partners; support item launches and planogram compliance.

Skills

Sales experience

CPG experience

Communication

Leadership

Problem-solving

Analytical skills

Microsoft Excel

Microsoft PowerPoint

Travel willingness

Education

Bachelor's degree

Tools

Microsoft Excel

Microsoft PowerPoint

Job description

Campbell Soup Company is seeking a Market Development Lead to drive market growth by partnering with Independent Distributor Partners and retailers. You will build relationships with IDPs and store leadership, using disciplined planning to adapt to changing technology and consumer behavior.

The role requires 3+ years in sales/CPG (or 2+ years with a bachelor’s degree), strong communication, and proficiency in Excel/PowerPoint.