Lifecycle Marketing Manager: Scale Member Communications

Juno; Miami (FL); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health/dental/vision coverage

401(k) matching

Annual performance bonus

Job summary

Juno is seeking a Lifecycle Marketing Manager to own member communications across all products, delivering timely, personalized messages to a 290,000+ member base. You’ll build end-to-end email and SMS campaigns, learn the data model, and optimize segmentation for scale while proving impact with measurements and experiments.

You’ll collaborate with product teams, drive a calendar-driven program, ensure compliance, and leverage AI to move faster, accurately.

Qualifications

• 1–3+ years in lifecycle/CRM marketing, marketing operations, growth, or analytics.
• Hands-on experience with an ESP (Customer.io, MailChimp, Klaviyo, HubSpot) is a plus; we’ll teach you ours.
• Comfortable with data: read funnels, segment meanings, and interpret results.
• AI fluency: you already use AI in daily work and can explain its impact.
• Precision for high-volume campaigns and willingness to build scalable processes.
• Execution over ideation: you ship calendars and campaigns, not just brainstorm.

Responsibilities

• Own lifecycle execution end to end: build and ship email and SMS campaigns across grad, undergrad, and refi.
• Learn the product and data model deeply: understand member flow from signup to funded loan.
• Define segments by vertical, school, application stage, loan status, and timing.
• Translate goals into a shipped campaign calendar in coordination with product teams.
• Own measurement: report opens, clicks, applications started/completed, and loans funded.
• Run the test roadmap: propose and run subject-line, timing, sequencing, and offer experiments.
• Keep messaging compliant: route through compliance review and maintain hygiene.
• Use AI as a multiplier: draft, QA, and debug with AI; leverage SQL, Liquid, and copy variants.

Skills

Lifecycle marketing

CRM marketing

Data analysis

AI fluency

SQL learning

ESP experience

Tools

Customer.io

MailChimp

Klaviyo

HubSpot

Job description

Juno is seeking a Lifecycle Marketing Manager to own member communications across all products, delivering timely, personalized messages to a 290,000+ member base. You’ll build end-to-end email and SMS campaigns, learn the data model, and optimize segmentation for scale while proving impact with measurements and experiments.

You’ll collaborate with product teams, drive a calendar-driven program, ensure compliance, and leverage AI to move faster, accurately.