Lifecycle Marketing Manager: Email, SMS & Growth

Juno; Boston (MA); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health, dental, vision

401(k) matching

Annual bonus

Job summary

Juno is seeking a Lifecycle Marketing Manager to own member communications across our products. You will craft messages at critical moments in the borrowing cycle, turning member data into targeted campaigns and measurable outcomes.

With 1–3+ years in lifecycle/CRM marketing and fluency in AI-assisted marketing, you will build scalable segments, collaborate with product teams, and drive campaigns from concept to results.

Qualifications

• 1–3+ years in lifecycle/CRM marketing, growth, or analytics.
• Hands-on ESP experience is a plus; training provided for our platform.
• Comfort with data, funnels, segments, and results.
• Willing to learn SQL and expand GA/CRM capabilities.

Responsibilities

• Own lifecycle execution end to end across email and SMS campaigns.
• Learn product and data model to build scalable segmentation.
• Define audiences by vertical, school, stage, and timing.
• Collaborate with product and business leads to calendar campaigns.
• Measure opens, clicks, and downstream conversions; report results.
• Run test roadmap with subject lines, timing, and offers.
• Ensure compliance and deliverability; maintain clean data.
• Use AI to draft, QA, and optimize campaigns.

Skills

Lifecycle/CRM marketing

Data analysis

AI fluency

Campaign execution

Segmentation

Experimentation

Attention to detail

Tools

Customer.io

MailChimp

Klaviyo

HubSpot

Job description

Juno is seeking a Lifecycle Marketing Manager to own member communications across our products. You will craft messages at critical moments in the borrowing cycle, turning member data into targeted campaigns and measurable outcomes.

With 1–3+ years in lifecycle/CRM marketing and fluency in AI-assisted marketing, you will build scalable segments, collaborate with product teams, and drive campaigns from concept to results.