Lifecycle Marketing Lead: Email/SMS Retention (Remote)

Onnit; United States; À distance; USD 90 000 - 130 000; Plein temps

Avantages offerts par ce poste

Comprehensive benefits

Unlimited vacation

Remote-friendly culture

Résumé du poste

Onnit, an Austin, Texas-based health and wellness company, is seeking a senior marketer to own the email and SMS lifecycle strategy. You will plan, build, launch flows, and analyze results to drive retention and growth.

You will develop journeys such as welcome, post-purchase, replenishment, and winback, collaborating with e-commerce, creative, and product teams to ensure messaging aligns with business goals.

Qualifications

• 5+ years of lifecycle, CRM, or email/SMS marketing experience.
• Strong hands-on Klaviyo skills, plus basic HTML/CSS for email template edits and troubleshooting.
• Practical analytical ability using spreadsheets and reporting to turn cohort, LTV, and churn data into decisions.
• Be part of a trusted health and wellness brand backed by Unilever's global Wellbeing Collective.

Responsabilités

• Own the email and SMS lifecycle strategy, from planning and building campaigns to launching flows and analyzing results.
• Develop and test customer journeys like welcome, post-purchase, replenishment, and winback to boost retention.
• Partner with e-commerce, creative, and product teams to align messaging with business goals.

Connaissances

Lifecycle marketing

CRM marketing

Email/SMS marketing

Analytics

Outils

Klaviyo

HTML/CSS

Description du poste

Onnit, an Austin, Texas-based health and wellness company, is seeking a senior marketer to own the email and SMS lifecycle strategy. You will plan, build, launch flows, and analyze results to drive retention and growth.

You will develop journeys such as welcome, post-purchase, replenishment, and winback, collaborating with e-commerce, creative, and product teams to ensure messaging aligns with business goals.