GTM Associate: Enterprise Pipeline & Growth

Workday; Boston (MA); Hybrid; USD 74,000 - 111,000; Full time

Benefits offered by this job

Flexible work options

Job summary

Workday, a leader in AI-powered work-management solutions, is seeking a Go-To-Market Associate to drive pipeline generation and qualify high-value enterprise opportunities. You will be the first touchpoint for global organizations and work closely with leadership to shape scalable GTM motions.

You will identify emerging trends, source strategic opportunities, and build a robust sales pipeline across multiple regions.

Qualifications

• 2+ years of commercial, sales, go-to-market, or business development experience.
• Experience in pipeline generation, client outreach, or lead qualification.
• Professional proficiency in English with excellent written and verbal communication.

Responsibilities

• Drive Pipeline Generation: act as the initial contact for prospective enterprise clients, perform lead generation, qualification, and high-value deal sourcing.
• Execute Market Strategy: assess markets to identify trends and opportunities where Sana’s AI solutions add value.
• Shape the GTM Motion: collaborate with sales leadership to refine outreach blueprints and methodologies for global scaling.
• Build Relationships: convert insights into revenue through proactive execution with executive stakeholders.

Skills

Pipeline generation

Lead qualification

English proficiency

Education

Bachelor's degree or higher

Job description

Workday, a leader in AI-powered work-management solutions, is seeking a Go-To-Market Associate to drive pipeline generation and qualify high-value enterprise opportunities. You will be the first touchpoint for global organizations and work closely with leadership to shape scalable GTM motions.

You will identify emerging trends, source strategic opportunities, and build a robust sales pipeline across multiple regions.