Global Demand Gen Director: AI-Powered Pipeline Growth

Vontier Corporation; Augusta (ME); On-site; USD 150,000 - 200,000; Full time

Job summary

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine turning market demand into qualified pipeline. You’ll set global acquisition strategy, run the website as the primary pipeline asset, and build a data-driven, AI-enabled team that grows marketing-sourced revenue across regions.

You’ll be accountable for a pipeline number, decide spend, optimize tests, and align marketing with Sales from first touch to closed-won.

Qualifications

• Bachelor's degree in marketing, business or a related field, or equivalent experience (MBA or Master’s degree beneficial).
• 10+ years in B2B demand generation or digital marketing, including 7+ years in B2B SaaS.
• 5+ years leading multi-region teams and agencies, ideally across NA, EMEA and APAC.
• Proven record of owning a pipeline target and growing marketing-sourced pipeline with efficient CAC.
• Hands-on depth in SEO, paid search and paid social; working knowledge of AI search optimization (GEO/AEO).
• Experience running a corporate website as a conversion engine, including CMS migration, CRO and localization.
• Strong analytical skills in funnel analytics, attribution, experiment design and BI tools; comfortable with SQL or data teams.
• Advanced experience with Salesforce and major marketing automation platforms; intent/ABM tools like 6sense, GA4; tag management.

Responsibilities

• Build and own the global acquisition strategy and annual demand plan with regional targets.
• Design full-funnel programs across paid, organic, owned, partner and outbound channels.
• Run ABM programs for enterprise targets using intent data to prioritize accounts.
• Manage global media budget with allocation rules to maximize pipeline efficiency.
• Oversee website as a conversion engine with localization across regions and ongoing CRO.

Skills

Demand generation

Multi-region leadership

SEO & SEM

Analytics & BI

Salesforce & MA platforms

Generative AI in marketing

Account-based marketing

Education

Bachelor's in marketing or related field

MBA or master's beneficial

Tools

Salesforce

HubSpot/Pardot/Account Engagement

Marketo

GA4

6sense

Tag management

Job description

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine turning market demand into qualified pipeline. You’ll set global acquisition strategy, run the website as the primary pipeline asset, and build a data-driven, AI-enabled team that grows marketing-sourced revenue across regions.

You’ll be accountable for a pipeline number, decide spend, optimize tests, and align marketing with Sales from first touch to closed-won.