Global Demand Gen Director | AI-Driven Pipeline Growth

Vontier Corporation; Richmond (VA); Sur place; USD 150 000 - 200 000; Plein temps

Résumé du poste

Teletrac Navman seeks a Global Director of Demand Generation to own the engine turning demand into qualified pipeline. You will set global acquisition strategy, run the website as the primary pipeline asset, and build an AI-enabled team that grows marketing-sourced revenue efficiently across regions.

You will own a pipeline target, decide spend, and align marketing with sales from first touch to closed-won, driving growth through multi-channel and ABM programs.

Qualifications

• Bachelor's degree in marketing or business or related field.
• 10+ years in B2B demand generation or digital marketing.
• 5+ years leading multi-region teams and agencies.
• Proven pipeline ownership and efficient CAC.
• Hands-on in SEO, paid search, paid social and AI search optimization.
• Experience running a conversion-driven corporate website and CMS migration.
• Strong analytical skills and experience with SQL or data teams.
• Proficiency with Salesforce and a major marketing automation platform.

Responsabilités

• Build and own global acquisition strategy and annual demand plan by region and product line.
• Design full-funnel programs across paid, organic, owned, partner and outbound channels.
• Run ABM programs for enterprise targets using intent data to prioritize accounts.
• Manage global media budget with allocation rules to maximize pipeline at lowest cost.
• Test and scale new channels (LinkedIn, YouTube, CTV) and partner marketing.
• Own the global website as the primary pipeline asset and optimize its performance.
• Lead marketing analytics and deliver weekly pipeline performance with clear insights.
• Define funnel stages, scoring, routing and SLAs with Sales Operations in Salesforce.
• Collaborate with regional sales to localize programs and share performance.
• Lead a global team of ~5 directs plus agencies with performance reviews.

Connaissances

B2B demand generation

Digital marketing

Multi-region leadership

Analytics & BI tools

Salesforce & marketing automation

ABM/lead routing

SEO & paid media

Website as conversion engine

Formation

Bachelor's in marketing or business

MBA or master's beneficial

Outils

Salesforce

HubSpot/Pardot/Marketo

GA4

6sense/ABM tools

Tag management

SQL

Description du poste

Teletrac Navman seeks a Global Director of Demand Generation to own the engine turning demand into qualified pipeline. You will set global acquisition strategy, run the website as the primary pipeline asset, and build an AI-enabled team that grows marketing-sourced revenue efficiently across regions.

You will own a pipeline target, decide spend, and align marketing with sales from first touch to closed-won, driving growth through multi-channel and ABM programs.