Global Demand Gen Director | AI-Driven Pipeline Leader

Vontier Corporation; Hagåtña (GU); On-site; USD 150,000 - 200,000; Full time

Job summary

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine that turns market demand into qualified pipeline. This leader sets the global acquisition strategy, runs the website as our primary pipeline asset, and builds a data-driven, AI-enabled team that grows marketing-sourced revenue efficiently across every region.

You will be accountable for a pipeline number, not just activity. You will decide where the next dollar of media goes, what the website tests next, and how

Qualifications

• Bachelor's degree or higher in marketing, business or related field.
• 10+ years in B2B demand generation or digital marketing, including 7+ years in B2B SaaS.
• 5+ years leading multi-region teams and agencies.
• Proven ability to own a pipeline target and drive marketing-sourced pipeline with efficient CAC.
• Hands-on depth in SEO, paid search and paid social; knowledge of AI search optimization.
• Experience running a corporate website as a conversion engine; CMS migration, CRO and localization.
• Strong analytics: funnel analytics, attribution, experimentation and BI tools; SQL familiarity.
• Advanced experience with Salesforce and marketing automation platforms; ABM, enrichment and conversion tools.
• Technical knowledge of web technologies to lead developers; generative AI in marketing workflows.
• Experience with competitive-displacement campaigns and partner/channel marketing.
• Experience in telematics, fleet, IoT, or LATAM/Spanish-speaking markets.

Responsibilities

• Build and own the global acquisition strategy and annual demand plan with region/segment targets.
• Design full-funnel programs across paid, organic, owned, partner and outbound channels.
• Run ABM programs for enterprise targets using intent and engagement data.
• Manage the global media budget with allocation rules to maximize pipeline at lowest CAC.
• Test and scale new channels including LinkedIn, YouTube, CTV and marketplaces.
• Own the global website as the primary pipeline asset; drive CRO and localization.
• Lead CRO and experimentation program with AI-powered personalization by industry.
• Partner with Product Marketing on journeys, pricing pages, ROI calculators and demos.
• Modernize the web stack and ensure high technical standards (Core Web Vitals, WCAG).
• Lead analytics: single source of truth, multi-touch attribution, MMM and weekly reporting.
• Collaborate with regional sales on speed-to-lead and follow-up plays.
• Mentor a global team and partner ecosystem; drive development and succession.

Skills

10+ years B2B demand generation

Multi-region leadership

Pipeline ownership

SEO

Paid search

Paid social

AI search optimization

Website optimization

CMS migration

CRO

Localization

Funnel analytics

Attribution

SQL

Salesforce

Marketing automation (HubSpot/Marketo)

ABM / intent data

Tag management / web tech basics

Generative AI in marketing

Strategic & tactical execution

Agency/partner marketing

Competitive displacement campaigns

Education

Bachelor's degree in marketing, business or related field

Tools

GA4

Job description

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine that turns market demand into qualified pipeline. This leader sets the global acquisition strategy, runs the website as our primary pipeline asset, and builds a data-driven, AI-enabled team that grows marketing-sourced revenue efficiently across every region.

You will be accountable for a pipeline number, not just activity. You will decide where the next dollar of media goes, what the website tests next, and how