Global ABM Executive - Enterprise Growth & Demand

The Wrap; Chicago (IL); Hybrid; USD 122,000 - 139,000; Full time

Benefits offered by this job

Equity

Learning programs

Quarterly refresh days

Parental leave

MacBook & home workspace budget

Social impact days

Medical insurance (US/UK)

Job summary

Culture Amp is seeking a Senior Account-Based Marketing Manager to lead and scale our global ABM programs across 1:Few and 1:Many plays. You will own 6sense data governance, collaborate with Sales and regional teams, and drive high-value new logo acquisition and expansion.

The role emphasizes autonomous, strategic decision-making, working within a Global Demand Generation team to accelerate pipeline with multi-channel campaigns and cross-functional partnerships.

Qualifications

• 6+ years of marketing experience with demand generation, enterprise campaigns or vertical marketing.
• 3+ years in dedicated Account-Based Marketing for B2B SaaS.
• Global mindset with cross-cultural stakeholder management.
• Strong data interpretation from Looker and Salesforce into reports.
• Excellent communication and storytelling; able to influence senior leadership.
• Experience partnering with cross-functional project teams in a matrixed env.

Responsibilities

• Define, develop, and lead the overarching ABM program for global upper segments.
• Architect multi-tier ABM strategies including 1:Few and 1:Many campaigns.
• Serve as global owner of the 6sense platform and data governance.
• Partner with Sales and Regional Marketing to align ABM with goals.
• Establish measurement frameworks and campaign metrics.
• Create bespoke content and high-impact messaging for target accounts.

Skills

ABM programs

Marketing strategy

Enterprise marketing

Global mindset

Analytics

Communication

Cross-functional teamwork

Revenue focus

Adaptability

Tools

Salesforce

HubSpot/Marketo

Looker

CMS platforms

Job description

Culture Amp is seeking a Senior Account-Based Marketing Manager to lead and scale our global ABM programs across 1:Few and 1:Many plays. You will own 6sense data governance, collaborate with Sales and regional teams, and drive high-value new logo acquisition and expansion.

The role emphasizes autonomous, strategic decision-making, working within a Global Demand Generation team to accelerate pipeline with multi-channel campaigns and cross-functional partnerships.