Franchise Growth Director - Multi-Unit Operations

GNC; Charlotte (NC); On-site; USD 120,000 - 190,000; Full time

Job summary

GNC is seeking a Director of Franchise Operations to lead franchise store performance across roughly 40 locations in the NC/GA/VA region. You will coach operators, implement the GNC operating system, and drive sales and profitability while ensuring strong customer experience and compliance.

The role demands strategic oversight, travel up to 75%, and collaboration with cross-functional teams to grow franchise revenues and optimize market presence.

Qualifications

• Bachelor's Degree in Business or related field; MBA preferred.
• 8+ years progressive multi-unit retail or franchise operations experience.
• 5+ years in a leadership role.
• Prior managerial/supervisory experience.
• Proficiency in MS Office, Outlook, and internet applications.
• Strong written and verbal communication skills.
• Valid driver's license.
• Willingness to travel up to 75%.

Responsibilities

• Direct operations in franchise stores to grow, develop and maximize results.
• Coach franchisees to maximize return on investment and ensure operating system adherence.
• Mentor training and support across franchise locations.
• Manage territory retail and wholesale revenues per company guidance.
• Collaborate with Franchise Leadership Team to resolve issues and optimize pricing.
• Facilitate start-up, remodels, relocations, and transfers for new stores.
• Ensure compliance with documents, program requirements and standards.

Skills

Leadership

Communication

MS Office

Team collaboration

Autonomy

Education

Bachelor's Degree in Business

MBA preferred

Tools

MS Office Suite

Outlook

Internet applications

Job description

GNC is seeking a Director of Franchise Operations to lead franchise store performance across roughly 40 locations in the NC/GA/VA region. You will coach operators, implement the GNC operating system, and drive sales and profitability while ensuring strong customer experience and compliance.

The role demands strategic oversight, travel up to 75%, and collaboration with cross-functional teams to grow franchise revenues and optimize market presence.