Enterprise Solutions Marketing Lead - Data & Apps

Hitachi - Vantara; Kentucky; On-site; USD 110,000 - 120,000; Full time

Job summary

Hitachi Vantara is seeking a product marketer to own the go-to-market for Business Applications & Databases, translating complex technology into clear market stories and practical tools for sellers.

You will collaborate with product, sales, technical, partner, and marketing teams to create differentiated content, assets, and campaigns that accelerate the buyer journey across data resilience and cloud domains.

Qualifications

• 3–5 years in product marketing, solutions marketing, or enterprise B2B technology marketing.
• Experience owning or supporting go-to-market strategy and execution.
• Proven ability to translate complex technical capability into clear positioning, messaging, value propositions, and customer-facing content.
• Experience building solution-oriented assets: web pages, solution briefs, data sheets, sales presentations, and sales tools.
• Experience supporting sales enablement, partner marketing, channel enablement, or field-readiness programs.
• Experience in a global enterprise technology environment, or supporting complex, multi-stakeholder B2B buying cycles.
• Strong analytical skills. You can read a market, interrogate customer, analyst, and competitive input, and build an evidence-backed case for a position.
• Strong writing and editing, with the judgment to know when a claim needs a proof point behind it.
• Demonstrated ability to work independently and collaborate across product, sales, technical, partner, and marketing stakeholders.

Responsibilities

• Domain go-to-market strategy and execution for Business Applications & Databases: positioning, messaging, target audiences, buyer needs, and the solution narrative.
• Translate strategy and technical capability into differentiated, outcome-led stories that survive contact with enterprise buyers, sellers, and partners.
• Create customer-facing assets: solution pages, data sheets, sales presentations, and sales tools that are accurate and differentiated.
• Sales and partner enablement: assets and readiness that support the buyer journey from awareness through purchase.
• Cross-domain execution: established go-to-market plans across Data & Cyber Resilience and Virtualization & Cloud.
• Cross-functional alignment: work with product, sales, technical, partner, and marketing teams on messaging, content, enablement, campaigns, launches, and solution plays.
• Gather and synthesize customer, market, competitive, analyst, and field input to sharpen differentiation and validate accuracy.
• Delivery at pace: multiple deliverables and stakeholder reviews, staying high quality and timely.

Skills

Go-to-market

Messaging

Solution storytelling

Sales enablement

Cross-functional collaboration

Job description

Hitachi Vantara is seeking a product marketer to own the go-to-market for Business Applications & Databases, translating complex technology into clear market stories and practical tools for sellers.

You will collaborate with product, sales, technical, partner, and marketing teams to create differentiated content, assets, and campaigns that accelerate the buyer journey across data resilience and cloud domains.