Enterprise Solutions Marketing Lead — Data & Applications

Hitachi - Vantara; Town of Texas (WI); On-site; USD 110,000 - 120,000; Full time

Job summary

Hitachi Vantara is seeking a product marketer to own the go-to-market for Business Applications & Databases, translating complex technology into clear market stories and practical tools for sellers. You will work with product, sales, technical, partner, and marketing teams to sharpen positioning and drive differentiated customer-facing content.

You will create assets, enable the field and partners, and lead cross-domain GTM plans across Data & Cyber Resilience and Virtualization & Cloud,

Qualifications

• 3-5 years in product marketing, solutions marketing, product management, technical marketing, or enterprise B2B technology marketing.
• Experience owning or supporting go-to-market strategy and execution - solution launches, campaigns, sales plays, or related commercialization work.
• Proven ability to translate complex technical capability into clear positioning, messaging, value propositions, and customer-facing content.
• Experience building solution-oriented assets and enablement materials: web pages, solution briefs, data sheets, sales presentations, and sales tools.
• Experience supporting sales enablement, partner marketing, channel enablement, or field-readiness programs.
• Experience in a global enterprise technology environment, or supporting complex, multi-stakeholder B2B buying cycles.
• Strong analytical skills. You can read a market, interrogate customer, analyst, and competitive input, and build an evidence-backed case for a position.
• Strong writing and editing, with the judgment to know when a claim needs a proof point behind it.
• Demonstrated ability to work independently and collaborate across product, sales, technical, partner, and marketing stakeholders.

Responsibilities

• Domain go-to-market strategy and execution for Business Applications & Databases.
• Translate solution strategy and technical capability into differentiated, outcome-led stories.
• Create customer-facing assets: pages, briefs, data sheets, presentations, and tools.
• Sales and partner enablement: assets and readiness for buyer journey.
• Cross-domain execution across Data & Cyber Resilience and Virtualization & Cloud.
• Cross-functional alignment with product, sales, technical, partner, and marketing teams.
• Gather and synthesize customer, market, competitive, analyst input to sharpen differentiation.
• Delivery at pace with multiple deliverables and shifting priorities.

Skills

Product marketing

Go-to-market strategy

Positioning & messaging

Sales enablement

Enterprise B2B

Analytical skills

Written communication

Independent work

Cross-functional collaboration

Job description

Hitachi Vantara is seeking a product marketer to own the go-to-market for Business Applications & Databases, translating complex technology into clear market stories and practical tools for sellers. You will work with product, sales, technical, partner, and marketing teams to sharpen positioning and drive differentiated customer-facing content.

You will create assets, enable the field and partners, and lead cross-domain GTM plans across Data & Cyber Resilience and Virtualization & Cloud,