Enterprise ABM & Partner Marketing Manager
Harvey Nash
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Job summary
Harvey Nash is seeking a Manager, Partner ABM to lead 1:1 account-based marketing initiatives with GSI and hyperscaler partners in the United States. You will develop targeted account strategies, drive pipeline, and coordinate with sales, alliances, executives and agencies to accelerate deals.
The ideal candidate brings 8+ years in high-tech marketing, 3+ years in ABM or demand generation, and strong enterprise account marketing, partner/alliances experience, plus GTM and account planning
Qualifications
- 8+ years in marketing/sales in high-tech software.
- 3+ years ABM/strategic account marketing or demand generation.
- Strong enterprise/strategic account marketing experience.
- Experience with Partner/Alliance/Channel Marketing.
- Strong GTM and account planning experience.
- Executive stakeholder management experience.
Responsibilities
- Develop and execute 1:1 ABM strategies and account plans for strategic enterprise accounts.
- Partner with sales, GSI/channel teams, and agency partners to drive pipeline and deal acceleration.
- Develop account-specific campaigns, content, and engagement programs.
- Coordinate executive engagements, EBCs, Innovation Days, and curated experiences.
- Track stakeholder dynamics, buying signals, competitive activity, and account momentum.
- Maintain stakeholder maps, account profiles, org charts, and key decision-maker information.
- Monitor engagement, meetings, pipeline, TAM penetration, and overall account health.
- Provide weekly reporting on program momentum, pipeline velocity, and engagement.
- Work with internal creative/digital teams and external agencies to execute GTM programs.
Skills
Job description
Harvey Nash is seeking a Manager, Partner ABM to lead 1:1 account-based marketing initiatives with GSI and hyperscaler partners in the United States. You will develop targeted account strategies, drive pipeline, and coordinate with sales, alliances, executives and agencies to accelerate deals.
The ideal candidate brings 8+ years in high-tech marketing, 3+ years in ABM or demand generation, and strong enterprise account marketing, partner/alliances experience, plus GTM and account planning
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