Field Marketing Manager

Harvey Nash; United States; On-site; USD 94,000 - 102,000; Full time

Job summary

Harvey Nash is seeking a Manager, Partner ABM to lead 1:1 account-based marketing initiatives with GSI and hyperscaler partners in the United States. You will develop targeted account strategies, drive pipeline, and coordinate with sales, alliances, executives and agencies to accelerate deals.

The ideal candidate brings 8+ years in high-tech marketing, 3+ years in ABM or demand generation, and strong enterprise account marketing, partner/alliances experience, plus GTM and account planning

Qualifications

• 8+ years in marketing/sales in high-tech software.
• 3+ years ABM/strategic account marketing or demand generation.
• Strong enterprise/strategic account marketing experience.
• Experience with Partner/Alliance/Channel Marketing.
• Strong GTM and account planning experience.
• Executive stakeholder management experience.

Responsibilities

• Develop and execute 1:1 ABM strategies and account plans for strategic enterprise accounts.
• Partner with sales, GSI/channel teams, and agency partners to drive pipeline and deal acceleration.
• Develop account-specific campaigns, content, and engagement programs.
• Coordinate executive engagements, EBCs, Innovation Days, and curated experiences.
• Track stakeholder dynamics, buying signals, competitive activity, and account momentum.
• Maintain stakeholder maps, account profiles, org charts, and key decision-maker information.
• Monitor engagement, meetings, pipeline, TAM penetration, and overall account health.
• Provide weekly reporting on program momentum, pipeline velocity, and engagement.
• Work with internal creative/digital teams and external agencies to execute GTM programs.

Skills

ABM

Strategic marketing

Partner marketing

GTM planning

Stakeholder mgmt

Executive relationships

Job description

Duration

4+ Months Contract

Pay Rate

$71.00/hr W2

Manager, Partner ABM

We are seeking a Manager, Partner ABM to drive strategic account-based marketing initiatives with GSI and hyperscaler partners. This role will focus on developing 1:1 account strategies, driving pipeline and engagement, and partnering closely with sales, alliances, executives, and external agencies.

Top Skills

• 8+ years of marketing/sales experience in high-tech software
• 3+ years of ABM, strategic account marketing, or demand generation
• Strong enterprise / strategic account marketing experience
• Experience with Partner Marketing / Alliance Marketing / Channel Marketing
• Strong GTM and account planning experience
• Excellent stakeholder and executive relationship management

Primary Responsibilities

• Develop and execute 1:1 ABM strategies and account plans for strategic enterprise accounts
• Partner with sales, GSI/channel teams, and agency partners to drive pipeline and deal acceleration
• Develop account-specific campaigns, content, and engagement programs
• Coordinate executive engagements, EBCs, Innovation Days, and curated experiences
• Track stakeholder dynamics, buying signals, competitive activity, and account momentum
• Maintain stakeholder maps, account profiles, org charts, and key decision-maker information
• Monitor engagement, meetings, pipeline, TAM penetration, and overall account health
• Provide weekly reporting on program momentum, pipeline velocity, and engagement
• Work with internal creative/digital teams and external agencies to execute GTM programs

Ideal Background

ABM | Strategic Account Marketing | Partner Marketing | Alliance Marketing | Field Marketing | Demand Generation | Enterprise Marketing