Enterprise ABM Campaign Lead - AI-Powered

ShipBob, Inc.; Iowa; Teletrabalho; USD 120 000 - 180 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical insurance

Dental & Vision insurance

Life insurance

Paid holidays

Flexible time off

Resumo da oferta

ShipBob, Inc. seeks a Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design coordinated ABM activations across email, digital, events, gifting, and content, leveraging AI to tailor plays and timing. You will brief Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, and Sales; manage budgets, timelines, and quality; and own metrics for pipeline sourced/influenced results.

Qualificações

• 8+ years in demand generation and ABM
• Proven track record in 1:few/1:1 ABM programs
• Fluency with AI/LLM for insights and automation
• Experience with 6sense or similar ABM platforms
• CRM fluency: HubSpot and Salesforce

Responsabilidades

• Design and execute coordinated ABM activations across channels
• Brief cross-functional teams and drive execution with data feedback
• Lead testing roadmap for audiences, messages, and tactics
• Monitor pipeline impact and iterate on plays

Conhecimentos

ABM planning

AI/prompt engineering

Analytics & testing

CRM: HubSpot

CRM: Salesforce

Cross-functional collaboration

Communication

Sales alignment

Ferramentas

6sense

Demandbase

Marketing Automation

Descrição da oferta de emprego

ShipBob, Inc. seeks a Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design coordinated ABM activations across email, digital, events, gifting, and content, leveraging AI to tailor plays and timing. You will brief Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, and Sales; manage budgets, timelines, and quality; and own metrics for pipeline sourced/influenced results.