AI-Driven ABM Campaign Manager (Enterprise)

ShipBob, Inc.; Sioux Center (IA); A distancia; USD 90.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, Dental, Vision & Basic Life

Paid Holidays & Flexible Time Off

Discretionary bonus plan eligibility

Descripción de la vacante

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and execute activations across email, digital, events, gifting, and content, translating intelligence into effective plays that move deals forward. Reporting to the Director of Digital Marketing, you will maintain account dossiers, map buying committees, and test new audiences to measure impact on pipeline.

Formación

• 8+ years in demand generation and account-based marketing with ICP definition and program design.
• Proven track record in driving pipeline via ABM campaigns and funnel optimization.
• AI/LLM fluency and prompt engineering to derive actionable insights.
• Strong analytical discipline with test design and metrics mastery.
• ABM platform expertise with 6sense or Demandbase; CRM/MA fluency in HubSpot and Salesforce.
• Excellent written and verbal communication; knowledge of sales operations.

Responsabilidades

• Design and execute coordinated ABM activations across channels (email, digital, events, gifting, content).
• Lead cross-functional briefs with Product Marketing, Content, Paid, Events, MA, Partnerships, and Sales.
• Build and maintain living account dossiers; map buying committees and evolving dynamics.
• Develop and test a disciplined audience strategy; measure engagement and pipeline impact.
• Own testing roadmap and optimize plays; report on pipeline sourced/influenced and outcomes.

Conocimientos

ABM strategy

AI/LLM fluency

Prompt engineering

Campaign management

Analytics & testing

CRM & Marketing automation

Cross-functional collaboration

Communication skills

Herramientas

6sense

Demandbase

HubSpot

Salesforce

Descripción del empleo

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and execute activations across email, digital, events, gifting, and content, translating intelligence into effective plays that move deals forward. Reporting to the Director of Digital Marketing, you will maintain account dossiers, map buying committees, and test new audiences to measure impact on pipeline.