Enterprise ABM Campaign Architect (Remote)

ShipBob, Inc.; New York (NY); A distancia; USD 114.000 - 135.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Maternity/Parental Leave

Holidays & Flexible Time Off

Paid Sick Leave

Wellness Days

401K Match

Comprehensive Benefits Package

Descripción de la vacante

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive enterprise pipeline through AI-powered, account-based marketing. You will design and execute 1:1 and 1:few ABM plays, brief cross-functional teams, and lead end-to-end campaigns across email, digital, events, gifting, and content.

You will work with Sales and RevOps to optimize engagement, timing, and outcomes. The role emphasizes building living account dossiers, testing roadmaps, and data-driven optimization to accelerate deals with

Formación

• 8 years of professional experience in demand generation and account-based marketing, incl. ICP definition, tiering, and program design.
• Hands-on experience managing campaign funnels and optimizing for pipeline sourced/influenced results.
• AI/LLM fluency: ability to design prompts that extract actionable insights and build intelligence artifacts.
• Strong analytical and experimentation discipline with hypothesis-driven tests.
• Familiar with ABM platforms and Martech tools used for orchestration and measurement.

Responsabilidades

• Develop and maintain AI-powered dossiers for Enterprise and Tier 1 accounts, consolidating strategy, priorities, and engagement history.
• Map and track buying committee evolution and identify key decision-makers and influencers.
• Generate account briefs and ABM play scenarios to accelerate strategy development.
• Prompt-engineer insights for timing, messaging angles, and engagement moments.
• Lead cross-functional briefs and timelines; coordinate Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, and Sales.
• Drive integrated engagement across channels: direct outreach, gifting, email sequences, paid media, events, and content.
• Own budgets, timelines, and quality of ABM programs from strategy to execution.
• Establish dependencies and keep cross-functional teams aligned.
• Identify partnership opportunities to strengthen account relationships and accelerate deals.
• Maintain a disciplined testing roadmap for audiences, messages, and experiences.
• Measure engagement, attributed pipeline, and causal impact; refine plays for scale.
• Document playbooks and share learnings across the team.
• Create ABM dashboards and reporting frameworks; own success metrics and cadence.

Conocimientos

Demand generation

Account-based marketing

AI/LLM fluency

Prompt engineering

Analytics & testing

Cross-functional collaboration

Communication excellence

Sales operations knowledge

ABM strategy

ABM platform certification

Herramientas

HubSpot

Salesforce

6sense

Demandbase

Descripción del empleo

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive enterprise pipeline through AI-powered, account-based marketing. You will design and execute 1:1 and 1:few ABM plays, brief cross-functional teams, and lead end-to-end campaigns across email, digital, events, gifting, and content.

You will work with Sales and RevOps to optimize engagement, timing, and outcomes. The role emphasizes building living account dossiers, testing roadmaps, and data-driven optimization to accelerate deals with