ABM Campaign Architect - Enterprise (Remote)

ShipBob, Inc.

Bastrop (LA)

Remote

USD 120,000 - 180,000

Full time

5 days ago
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Benefits offered by this job

Medical, Dental, Vision & Basic Life保险
Paid Holidays & Flexible Time Off

Job summary

ShipBob, Inc. is seeking an experienced Campaign Manager (ABM) to drive pipeline creation for Enterprise and Tier 1 accounts using AI-powered, account-based marketing.

You will design 1:1 and 1:few plays, coordinate with Product Marketing, Content, Paid, Events, and Sales, and own the strategy from planning through execution. You will leverage AI to create account briefs, map buying committees, and time personalized activations across email, digital, gifting, and events.

Qualifications

  • 8 years of professional experience in demand generation and account-based marketing.
  • Strong fluency with AI/LLM and prompt engineering to derive insights from account data.
  • Ability to design prompts that extract actionable insights and accelerate ABM strategy.
  • Experience with ABM platforms (6sense, Demandbase) and B2B marketing tech.
  • Proficient in marketing automation and CRM (HubSpot, Salesforce).
  • Excellent written and verbal communication and collaboration across teams.

Responsibilities

  • Design and execute ABM activations across email, digital, events, gifting, and content.
  • Leverage AI-powered account intelligence to inform timing, personalization, and engagement.
  • Brief cross-functional teams and drive execution, measure pipeline impact, iterate from data and feedback.
  • Own testing roadmap to validate audiences, messaging, and tactics; measure engagement and pipeline impact.
  • Own programs from strategy through execution, managing budgets, timelines, and delivery quality.
  • Analyze campaign performance to identify bottlenecks and optimize conversion and pipeline influence.

Skills

AI/LLM fluency
ABM campaigns
Data analysis
Account mapping
HubSpot
Salesforce
Marketing automation
Communication

Tools

6sense
Demandbase
Salesforce CRM

Job description

ShipBob, Inc. is seeking an experienced Campaign Manager (ABM) to drive pipeline creation for Enterprise and Tier 1 accounts using AI-powered, account-based marketing.

You will design 1:1 and 1:few plays, coordinate with Product Marketing, Content, Paid, Events, and Sales, and own the strategy from planning through execution. You will leverage AI to create account briefs, map buying committees, and time personalized activations across email, digital, gifting, and events.

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