Director of Strategic Analytics & Insights

Omnicom Media

New York (NY)

Vor Ort

USD 120.000 - 160.000

Vollzeit

vor 35 Stunden

Sei unter den ersten Bewerbenden

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Zusammenfassung

Omnicom Media in New York seeks a senior analytics leader to build understanding of clients' strategic issues and competitive positions, ensuring analytics yields clear, actionable insights. You will partner with Planning, Investment, and Activation on budgets and media plans, lead measurement plans, and mentor managers.

Strong communication, data-driven storytelling, and capability to train teams are essential.

Qualifikationen

Experience: data and analytics in advertising or digital consulting (7+ years).
Knowledge of agency-side media campaign planning and execution.
Strong expertise in audience-based marketing and data-driven advertising.
Proven leadership and client relationship experience.
Excellent communication and presentation skills, with ability to translate data into marketing programs.
Ability to train and coach colleagues and manage projects (scope, budgeting, timing).

Aufgaben

Build understanding of client's strategic issues and competitive position.
Lead measurement plan development and execution.
Partner with Planning, Investment, Activation on budget setting and media plan.
Generate clear, actionable insights and narratives.
Mentor managers and ADs; lead and train teams.
Provide ad hoc support to solve strategic marketing problems.

Kenntnisse

Marketing analytics

Integrated marketing

Audience-based marketing

Analytic problem-solving

Leadership

Communication

Coaching & PM

Ausbildung

University degree

Media planning knowledge

Jobbeschreibung