Director of Competitive Intelligence - Observability & GTM

New Relic, Inc.; Portland, Northern (TX, KY); Hybrid; USD 180,000 - 225,000; Full time

Benefits offered by this job

Healthcare

Dental

Vision

401(k) matching

Parental leave

Flexible benefits

Job summary

New Relic, Inc. is seeking a strategic Competitive Intelligence Director to own our CI program from strategy through execution, bridging technology and GTM.

You will become the foremost expert on observability, monitoring, and AIOps competitive landscape while guiding product and field teams on implications for positioning. This role leads global CI initiatives, builds battlecards and playbooks, and translates insights into actions that sharpen win rates and inform GTM strategy.

Qualifications

• 8+ years of progressive experience in competitive intelligence with a strong preference for observability, monitoring, AIOps, DevOps, or infrastructure/cloud software.
• 4+ years in people management experience.
• 4+ years of experience building and running a CI program and platform at scale across Sales, Marketing, and Product organizations.
• Track record of developing battlecards, competitive playbooks, and win/loss programs that measurably move competitive win rates.

Responsibilities

• Own and scale the CI program end-to-end, including battlecards, playbooks, and the CI platform for enablement across Sales, Marketing, and Product.
• Develop and maintain in-depth coverage of key observability, monitoring, and AIOps competitors, including architecture, pricing, roadmaps, and market positioning.
• Oversee win/loss program, surface why wins/losses occur, and translate insights into recommendations for Sales and Product leadership.
• Partner with Product, Product Marketing, Sales, and Analyst Relations to translate CI into differentiated messaging for our observability platform.

Skills

Competitive intelligence

Strategic thinking

Leadership

Cross-functional

Communication

Education

Bachelor's in CS/Engineering

MBA or advanced degree

Tools

Anthropic API

Vertex/Gemini APIs

Salesforce

Job description

New Relic, Inc. is seeking a strategic Competitive Intelligence Director to own our CI program from strategy through execution, bridging technology and GTM.

You will become the foremost expert on observability, monitoring, and AIOps competitive landscape while guiding product and field teams on implications for positioning. This role leads global CI initiatives, builds battlecards and playbooks, and translates insights into actions that sharpen win rates and inform GTM strategy.