Digital & Web Marketing Lead (Stock Options)

Guild

Orangeburg (SC)

Remote

USD 90,000 - 130,000

Full time

6 days ago
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Benefits offered by this job

401k program
Paid time off (vacation)
Disability insurance
Life insurance
Education benefits

Job summary

Guild seeks a Digital and Web Marketing Manager to own Guild.com and drive paid media programs across LinkedIn, Google, and Bing. You'll manage the CMS workflow, publish content, and optimize pages while collaborating with creative and analytics teams.

This role requires 3–5+ years in digital marketing, hands-on HTML/CSS, CMS experience, and familiarity with Salesforce and HubSpot. US-wide remote options are available, with strong benefits and growth opportunities.

Qualifications

  • 3–5+ years of digital marketing experience with hands-on work in web management and paid media.
  • Proven experience managing paid campaigns in LinkedIn Ads and/or Google Ads — directly in-platform or via agency oversight.
  • Front-end edits in HTML/CSS, scripts/pixels via tag manager, and QA/shipping with a dev agency.
  • Experience with CMS platforms (ideally headless CMS) and web content management workflows.
  • Strong analytical skills to build reports, interpret data, and drive optimization.

Responsibilities

  • Own corporate website management and prioritize web builds across units.
  • Publish content, build landing pages, and perform front-end edits in the CMS.
  • Research and deploy new web tools to improve site conversion and personalization.
  • Define and execute SEO/AEO strategy and manage vendor/agency relationships.
  • Manage paid campaigns across LinkedIn, Google, and Bing; optimize campaigns for ROI.
  • Build Guild’s ABM program with the media agency and test ad copy/creatives.
  • Translate KPIs into actionable insights and refine strategy.

Skills

Digital marketing
Paid media
HTML/CSS
CMS platforms
Analytics

Education

Bachelor's degree in Marketing/Business/Communications

Tools

Salesforce
HubSpot
Storyblok CMS

Job description

Guild seeks a Digital and Web Marketing Manager to own Guild.com and drive paid media programs across LinkedIn, Google, and Bing. You'll manage the CMS workflow, publish content, and optimize pages while collaborating with creative and analytics teams.

This role requires 3–5+ years in digital marketing, hands-on HTML/CSS, CMS experience, and familiarity with Salesforce and HubSpot. US-wide remote options are available, with strong benefits and growth opportunities.

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