Senior Digital & Web Marketing Leader (Remote)

Guild

Eagle (ID)

Remote

USD 120,000 - 150,000

Full time

6 days ago
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Benefits offered by this job

Health benefits
401k
Vacation policy
Sick leave
Parental leave
Disability insurance
Life insurance
Wellness resources
Tuition assistance

Job summary

Guild seeks a Sr. Digital and Web Marketing Manager to own Guild.com and run paid media campaigns across LinkedIn, Google, and Bing. This high-execution role focuses on building, testing, and optimizing across CMS, ad platforms, and analytics dashboards.

You’ll collaborate with marketing, content, and UX, driving conversions and pipeline through data-driven decisions and cross-channel experiments. Equity and stock options accompany a competitive base.

Qualifications

  • 3–5+ years of digital marketing with web management and paid media.
  • Experience managing paid campaigns on LinkedIn Ads and/or Google Ads.
  • Front-end edits in HTML/CSS, scripting/pixels via tag manager, QA with a dev agency.
  • Experience with CMS platforms (ideally headless) and CMS workflows.
  • Strong analytical skills to build reports and optimize strategy.
  • Solid project management and attention to detail across multiple stakeholders.

Responsibilities

  • Own Guild's corporate website management and prioritize web builds across units.
  • Publish content, build landing pages, and edit in Storyblok CMS.
  • Evaluate and deploy web tools to improve site conversion and personalization.
  • Define and execute SEO/AEO strategy and manage vendors for web work.
  • Lead paid campaigns across LinkedIn, Google, and Bing; optimize to drive pipeline.

Skills

Digital marketing
Paid media
HTML/CSS
CMS (headless)
Analytics
Project management

Education

Bachelor's degree

Tools

Google Ads
LinkedIn Ads
Storyblok CMS
Salesforce
HubSpot
Optimizely

Job description

Guild seeks a Sr. Digital and Web Marketing Manager to own Guild.com and run paid media campaigns across LinkedIn, Google, and Bing. This high-execution role focuses on building, testing, and optimizing across CMS, ad platforms, and analytics dashboards.

You’ll collaborate with marketing, content, and UX, driving conversions and pipeline through data-driven decisions and cross-channel experiments. Equity and stock options accompany a competitive base.

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